Podcasts by Work Less, Earn More

Ep 198: If your business is in a SLUMP, you're not alone. (Ft. Abbey Ashley of The Virtual Savvy) from 2023-12-12T08:00

In this episode, I sit down with Abbey Ashley, the founder of Virtual Savvy. Today, we're taking a deep dive into the journey of her virtual assistant training business and her advice on what to...

Ep 197: The Ultimate Guide to Marketing Your Small Business [2024] from 2023-12-05T08:00

In today's episode, I'll break down the essentials of creating a winning marketing strategy for small businesses, no marketing expertise required. We’ll dive into the straightforward 5W Marketin...

Ep 196: LONG-TERM SUCCESS: How to Keep Your Business Growing for 10+ Years (with Sarah Noked) from 2023-11-28T08:00

In this podcast episode, Gillian Perkins interviews Sarah Noked, an experienced online business manager and the founder of OBM School. They dive into the challenges and rewards of sustaining a b...

Ep 195: 3 Fatal Reasons Your Online Course Isn't Selling from 2023-11-21T08:00

In this episode, we're talking about 3 fatal reasons your online course might not be selling and how to fix it. I've figured out three main issues: not enough people checking it out, not having ...

Ep 194: 3 Huge Business MISTAKES That Held Me Back for Years from 2023-11-14T08:00

In this podcast episode, I reflect on three major business mistakes that held me back for years. My first mistake was failing to validate course ideas before creating and launching them. Instead...

Ep 193: How to Level Up Your Mindset and Become the Person You Need to Be to Grow Your Business (with Maureen Wielansky) from 2023-11-09T08:00

In this podcast episode, we're joined by Maureen Wielansky, a food relationship expert, wellness speaker, and nutritionist, who's also a member of our 100K Mastermind community. If you've ever s...

Ep 192: Somebody Else Had Your Idea First (But Here's Why That's OK) from 2023-11-07T08:00

Ever felt like your million-dollar business idea was already snatched up by someone else? Well, join the club! In this podcast, I unveil the game-changing mindset shift every entrepreneur needs....

Ep 191: How to Launch with NO Audience (with Jenna Colavito) from 2023-11-02T08:00

In today's episode, Gillian is being interviewed by Validate member Jenna Colavito. Jenna is on a mission to create an online course that imparts essential adult life skills. However, the challe...

Ep 190: 3 Things Every Business Needs to Succeed from 2023-10-31T08:00

In this episode, we go back to basics and discuss the three fundamental elements every business needs to succeed: People, Product, and Process. People represent your customers, while Product sig...

Ep 189: Change this ONE WORD to 10X Your Sales Revenue from 2023-10-24T08:00

In this episode, we share a game-changing concept that can significantly boost your income with a simple tweak to your marketing strategy. Picture this: from earning $20,000 annually, you could ...

Ep 188: This Stops 90% of YouTubers from Getting Views from 2023-10-17T08:00

In this episode, we're going to tackle a problem that affects so many of us in the YouTube game – getting views. It's a challenge that can be seriously frustrating, but here's the good news: tod...

Ep 187: This Type of Tagline Costs Your Business Money from 2023-10-10T08:00

In today's episode, I’m diving into a topic that could make or break your business's marketing strategy: the cost of ineffective taglines. You might not realize it, but the tagline you choose fo...

Ep 186: The #1 CTA for Your Website from 2023-10-03T08:00

In today's episode, I'll be addressing a question from one of our valued Startup Society members, Stacey Beebe. Stacey's dilemma centers on the primary call to action for her website's homepage....

Ep 185: These MINDSET SHIFTS Will Change Your Work/Life Balance from 2023-09-26T08:00

Are you struggling to find the time between your work and personal life? Do you often feel like time slips away faster than you can manage? Today, I'm addressing a question from one of our valu...

Ep 184: How to PROTECT your online course from pirates from 2023-09-19T08:00

In today's episode, I’m answering a Startup Society member's question about safeguarding proprietary content from piracy. While stopping piracy completely is tough, there's a silver lining. Most...

Ep 183: How to Convert VIEWERS into SUBSCRIBERS (and grow your channel to the moon!) from 2023-09-12T08:00

Are you working on building an audience on YouTube but feeling unsure about where to start? YouTube isn't just a platform for sharing videos; it's a dynamic tool that can pave the way to a stead...

Ep 182: How to Get Anyone's Attention from 2023-09-05T08:00

In today's episode, I’m sharing the secrets to standing out in today's crowded online world and how to get anyone’s attention to maximize your reach. We live in an "attention economy," where get...

Ep 181: How to Get Monetized on YouTube [Full Monetization Process Explained] from 2023-08-23T19:25

Have you ever wondered how your favorite YouTubers actually make money? In today’s episode, I'm taking you step by step through the process of getting your channel monetized, so you can start ea...

Ep 180: How to Write a Crazy-Effective Sales Page for Your Product (+free template!) from 2023-08-15T08:00

In today's episode, you'll uncover the secrets behind crafting a highly effective sales page. Whether you're new to selling online or looking to improve your marketing skills, this episode is pa...

Ep 179: Who's on my team in 2023? [Half-Million Dollar Online Business] from 2023-08-08T08:00

In today's episode, I'm taking you behind the scenes of my half-million dollar online business. I'm excited to give you a detailed look at what's happening behind the curtain. One key factor for o...

Ep 178: Bookkeeping Basics for Small Business Owners (+free template!) from 2023-08-01T11:00

In this episode, we'll cover the basics of bookkeeping for small business owners. If you're a small business owner looking to handle your own bookkeeping but don't know where to start, this epis...

Ep 177: Using Social Media Without IT Using YOU (with Becca Tracey from The Uncaged Life) from 2023-07-25T11:00

In today's episode, Becca and I are talking about how you can build your business without using social media. Becca Tracy is the founder of Uncaged Life, and she has been doing this online busin...

Ep 176: Finding Balance as a Business Owner&Mom (with Lisa Bass of Simple Farmhouse Life) from 2023-07-10T11:00

In this episode, I'm being interviewed by Lisa Bass for her podcast, "Simple Farmhouse Life." We discuss the important topic of balancing business and parenting. Lisa asks me about how I determi...

Ep 175: How to Add a $100K Stream of Revenue to Your Business w/ Jo Harris from 2023-07-03T11:00

In today's episode, we're shaking things up a bit! I'm being interviewed by the amazing Jo Harris, also known as the Virtual Mama. Jo is a talented copywriter, and in this episode, she's digging...

Ep 174: Make Money Selling DIGITAL PRODUCTS [Getting Started Guide] from 2023-06-26T11:00

In today's episode, we’re talking about digital products, like courses, workshops, membership sites, eBooks, and more. You can even create templates or PDFs and sell them on platforms like Etsy ...

Ep 173: Building an Audience of SUPERFANS (with Tom Woods) from 2023-06-19T17:12:17

Today's guest is Tom Woods, who has successfully built a digital brand with a massive following. One of the key factors contributing to his success is his fearless expression of opinions, even w...

Ep 172: Personal Branding Secrets of a Million-Follower Brand from 2023-06-12T11:00

In today’s episode, I reveal the strategies behind creating a million-follower brand online, regardless of your starting point. Whether you're starting at absolute zero or craving a stronger onl...

Ep 171: How to Write an"About"Page that Makes You Money from 2023-06-05T11:00

In this episode, I’m covering the essential factors for crafting an authentic + PROFITABLE "About" page. 

Regardless of your business type, industry, or niche, your about page holds...

Ep 170: 3 Surprising Lessons from a $164,464.40 Launch from 2023-05-29T11:00

In this episode I'm going to be sharing some of the most surprising lessons I learned from launching 100K Mastermind back in March. This two week promotion netted us over $160,000, making it our...

Ep 169: 5 ONE-MINUTE Habits that Save Me 25+ Hours/Week from 2023-05-22T13:16

In this episode, I'm sharing five one-minute habits that have helped me save over 25 hours per week. These small yet effective habits have increased my productivity and helped me make the most o...

Ep 168: How I Run My $500,000 Brand in Just 20 Hrs/Week (2023) from 2023-05-14T15:40

In today's episode, I want to share with you how I run my online business in just 20 hours per week, including a breakdown of exactly what I spend my time on, what my schedule looks like, and so...

Ep 164: Why You SHOULDN'T Listen to Your Audience from 2023-04-10T03:00

Listen to your audience!

It's some of the most popular marketing advice out there. 

We're told it's the secret to creating content and products that our audience will e...

Ep 162: I Found the EASIEST Way to Make Money with ChatGPT from 2023-03-27T03:00

There is a huge opportunity out there with AI right now, but it’s not going to last.

More and more people are jumping on the AI bandwagon, and you might be afraid that you are going...

EP 108: A Simple (Yet Surprisingly Profitable!) Business Model — VIP Days, Explained with Jordan Gill - Exploring Alternative Business Models from 2022-02-28T03:00

Choosing your business model is a really important decision.

The business model that you choose affects absolutely everything about how you do business, from what you do on a daily ...

EP 107: The Certification Business Model with Natalie Gingrich - Exploring Alternative Business Models from 2022-02-21T03:00

The business model that you choose affects absolutely everything about how you do business, from what you do on a daily basis to how much money you make and how you make that money, to how much tim...

EP 106: The Productized Service Model with Anna Wolf of Superscript Marketing - Exploring Alternative Business Models from 2022-02-14T03:00

Over the next several episodes, I'm going to be interviewing a series of online business owners about their business models, how their businesses make money, their biggest expenses, how much time t...

EP 105: The Hybrid Course/Consulting Business Model with Marie Poulin - Exploring Alternative Business Models from 2022-02-07T03:00

Over the next several episodes, I'm going to be interviewing a series of online business owners about their business models, how their businesses make money, their biggest expenses, how much time t...

EP 104: It's a Service... Turned Into a Product! with Candice Prather - Exploring Alternative Business Models from 2022-01-31T03:00

Over the next several episodes, I'm going to be interviewing a series of online business owners about their business models, how their businesses make money, their biggest expenses, how much time t...

EP 103: The Micro-Agency Model with Cher Hale - Exploring Alternative Business Models from 2022-01-24T03:00

Over the next several episodes, I'm going to be interviewing a series of online business owners about their business models, how their businesses make money, their biggest expenses, how much time t...

EP 102: 7 Simple Business Models For Small Business Owners with guest host, Tara McMullin from 2022-01-17T03:00

When I started working on starting my online business, it was because I was running away from the business that I already had.Essentially, I was breaking up with my current business and my online b...

Ep 101: How to Go from $0 - $100,000 in 2022 from 2022-01-10T03:00

Did you set a goal to take your business from $0 to $100,000 in 2022?You might think of dividing 100,000 by 365 and figure, “okay, I need to earn at least $274 per day and I’ll hit that mark.”But t...

Bonus Week #5: Is Your Business Idea Any Good? Here's How To Tell from 2022-01-07T03:00

To celebrate our reaching 100 episodes of Work Less, Earn More, I’m revisiting some of my favorite episodes all this week.I went all the way back to the very first episode and pulled out the ones t...

Bonus Week #4: Six-Figures—6 Things We Did That Took Us Past The Mark from 2022-01-06T03:00

To celebrate our reaching 100 episodes of Work Less, Earn More, I’m revisiting some of my favorite episodes all this week.I went all the way back to the very first episode and pulled out the ones t...

Bonus Week #3: 30,000+ Courses Sold In Just 18 Months (and With a Small Audience!) with Lucy Griffiths from 2022-01-05T03:00

To celebrate our reaching 100 episodes of Work Less, Earn More, I’m revisiting some of my favorite episodes all this week.I went all the way back to the very first episode and pulled out the ones t...

Bonus Week #2: Six-figure Launches With A TINY List – Tarzan Kay Shares Her Copywriting Secrets from 2022-01-04T03:00

To celebrate our reaching 100 episodes of Work Less, Earn More, I’m revisiting some of my favorite episodes all this week.I went all the way back to the very first episode and pulled out the ones t...

Bonus Week #1: Easy Evergreen Sales Funnels That MAKE SENSE and MAKE MONEY with Mariah Coz from 2022-01-03T03:00

To celebrate our reaching 100 episodes of Work Less, Earn More, I’m revisiting some of my favorite episodes all this week.I went all the way back to the very first episode and pulled out the ones t...

EP 100: What I've Learned and What's Changed About Podcasting Over 100 Episodes with Tara McMullin from 2021-12-20T03:00

Welcome to Episode 100!For this milestone episode, I thought it would be fitting to share some of the things that I’ve learned over the course of the last hundred episodes.I took on this project wi...

EP 99: The Secret to Turning Your Side-Hustle Into Your Full-Time Thing from 2021-12-13T03:00

If you want to turn your side-hustle into your full-time gig, you need two things: products and customers.Of course, it’s not actually that simple.There are a lot of variables depending on the kind...

EP 98: The Secret To CONFIDENTLY Increasing Your Prices from 2021-12-06T03:00

There are plenty of great reasons to want to increase your prices, and I’m guessing you’ve thought of a few of them.There are also plenty of concerns you might have about the process.If those conce...

EP 97: Five Apps I Use to Run My Online Business from 2021-11-29T03:00

The majority of the time, I run my online business from my desktop computer and when I’m traveling, I’ll use my laptop.Working from my phone isn’t my preferred way to do it. I’d much rather be at m...

EP 96: Which Business Model is Right For You with Pat Flynn from 2021-11-22T03:00

You can watch a video or read a blog post about how to make money online and think, well, that looks easy.But you’re almost never getting the whole picture.What you see in those videos and blog pos...

EP 95: Scaling While Keeping Your Schedule In Check with Hannah Murphy from 2021-11-15T03:00

Business owners are always hearing and talking about growth and scale.You want your business to succeed and make money, which means doing more business, right?But you’ll probably have to make some ...

EP 94: Business Planning DEEP DIVE (Pt. 3) from 2021-11-08T10:35

You’ve got your messaging down, now it’s time to get into the nitty-gritty.Part three of The Easiest Business Plan Ever (https://gillianperkins.com/download-easiest-business-plan-ever/) breaks down...

EP 93: Business Planning DEEP DIVE (Pt. 2) from 2021-11-01T03:00

Your business has a name, an address, a legal structure, and a clear description of what you do. What next?Part two of The Easiest Business Plan Ever (https://gillianperkins.com/download-easiest-bu...

EP 92: Business Planning DEEP DIVE (Pt. 1) from 2021-10-25T03:00

Creating a solid strategic plan for your business doesn’t have to be a long arduous process.Four years ago, I created the Easiest Business Plan Ever (https://gillianperkins.com/download-easiest-bus...

EP 91: High-Ticket Mastermind Strategy and Development with Julie Solomon from 2021-10-18T03:00

When you’re thinking about creating a digital product, there are a lot of decisions to make.Should you create a course or a membership site?Write a book or provide one-on-one coaching?There are so ...

EP 90: The Ultimate Beginner's Guide to Email Marketing from 2021-10-11T03:00

When you set up email marketing for your business, it can completely change the way you market your business overall. Being in someone’s inbox is a totally different game than showing up in thei...

EP 89: How to Launch Your Podcast&Climb the Charts with Melissa Guller from 2021-10-04T03:00

So you’re thinking about starting a podcast.

Maybe you want to expand your audience, or maybe you want to build an audience and create authority to support your online business.&nbs...

EP 88: How to Launch with EMAIL [Sales Sequence Guide] from 2021-09-27T03:00

Email is not dead.When you’re selling products online, you always need a few different tools in your marketing kit.You’ll use advertising so people hear about your products in the first place. Then...

EP 87: Deconstructing a Million Dollar Funnel with Christie Mims from 2021-09-20T03:00

If you’re running an online business, at some point you’re going to have to build a funnel. And of course, you don’t want to spend your time and effort creating a funnel that doesn’t work.

EP 86: $46K Launch Post-Mortem: Money Earned and Lessons Learned with Cortni Loveridge from 2021-09-13T03:00

Have you ever wanted to get a look at the nitty gritty details of a successful product launch?
 
Plenty of people will tell you how much money they made or an average of their open rate or ...

EP 85: How To Use the Power of Video to Attract Limitless Leads Who Are Ready to Buy with Kate Hore-Lacy from 2021-09-06T03:00

We all know that video is a powerful tool to grow your brand and using video to effectively grow your sales is a specialty in and of itself, especially if you’re trying to bring in leads with organ...

EP 85: How To Use the Power of Video to Attract Limitless Leads Who Are Ready to Buy with Kate Hore-Lacey from 2021-09-06T03:00

We all know that video is a powerful tool to grow your brand and using video to effectively grow your sales is a specialty in and of itself, especially if you’re trying to bring in leads with organ...

EP 84: When Should You GIVE UP and Move On? with Gabe Cox from 2021-08-30T03:00

Whenever you’re pursuing a goal, at some point you’ll want to give up. Making the distinction between frustration, boredom or distraction and it really being time to move on is hard and it can get ...

EP 83: 5 Things That Will DERAIL You From Achieving Your Goals with Gabe Cox from 2021-08-23T03:00

Far too often, we make the plans, we get started full of enthusiasm and excitement, but before long, we either lose motivation or something else actually gets in our way and we fall off the wagon.<...

EP 82: Motivating Yourself When You’re Not Motivated with Gabe Cox from 2021-08-16T03:00

How do you stay motivated?
 
Staying motivated is one of the things people think about the most when they think about achieving a goal.
 
How do you keep going when you’re having an...

EP 81: How to Stick with Your Plan Until You Succeed with Gabe Cox from 2021-08-09T03:00

You know what your goal is. You know it will take perseverance to get there. Now what?
 
What strategies can you put in place for when you want to give up? What small wins can you put in yo...

BONUS: Build a Business That Can Thrive in Any Economy with John Meese from 2021-08-05T03:00

We all know how volatile the economy has been in the last year or so. And it might get much worse before it gets better.
 
With so much unpredictability, it can be easy to blame our circums...

EP 80: How to Persevere and Stick with Your Plans Until You're Successful with Gabe Cox from 2021-08-02T00:00

Results take time.
 
We know that it takes perseverance to see our ideas and plans through. But when success still seems far off in the distance, or a newer, shinier idea pops into your hea...

EP 79: The Beginners' Guide to Webinars (Part 2) from 2021-07-26T03:00

Webinars are an incredible sales tool.
 
They let you build relationships with your audience and convert lots of sales in a way that is still aligned with you and your values. It doesn’t ha...

EP 78: The Beginners' Guide to Webinars (Part 1) from 2021-07-19T03:00

Webinars consistently convert at a rate of 10 times the rate of email.
 
What is it that makes them such a powerful sales tool?
 
You’ve probably been to at least a few yoursel...

EP 77: LAUNCH MATH: How to Predict Your Results Before You Launch from 2021-07-12T03:00

 
As entrepreneurs, we’re in the business of creating value and trading it with others.
 
Which is to say, the main business of running a business is selling products. That’s how you en...

EP 76: How to Start a Freelancing Career and Land Your First Clients with Jay Clouse from 2021-07-05T00:00

 
With the events of 2020 behind us, more people than ever before are taking the leap to work for themselves.
 
There are a lot of potential upsides. A flexible schedule. Freedom of cho...

EP 75: A Step-by-Step Guide to Writing Your Business Plan from 2021-06-28T03:00

Most of us wouldn’t consider setting out on a trip without a map.
 
Sure, if you start driving without a map, you might have a fun, interesting experience, but you’re probably not going to ...

EP 74: How to Become (or Hire!) an OBM with Sarah Noked from 2021-06-21T03:00

Despite my best intentions, the day-to-day operations of my business don’t always come naturally to me.
 
Back when I was a solo-preneur, there were days when I was full of ideas and passio...

$0 to $1M: S1E3 - Making the First $1K in Sales from 2021-06-14T03:00

 
This is the story of how I successfully launched a profitable product online.
 
But this story was preceded by almost 3 years of trying unsuccessfully to launch an online business, an...

$0 to $1M: S1E2 - Avoid These Launch Mistakes from 2021-06-07T03:00

 
Not. One. Single. Sale.
 
After spending almost two months creating an online course, writing launch emails, and even putting together a webinar, I ended up making ZERO sales.
  Listen

EP 73: The Social Sales Strategy with Jessica Stansberry from 2021-05-24T03:00

If you’re not playing the game, you’re not going to win the game.
 
Experimenting with new platforms, new tools and new strategies is part of the game, but throwing content at a wall l...

EP 72: How to Be the Go-To Brand in Your Industry with Hillary Weiss from 2021-05-17T03:00

Does your brand express your point of view? Or does it just tell people what you do?
 
If you want to position yourself as the go-to person in your industry–to become a brand people lo...

EP 71: 5 Powerful Email Campaigns Online Businesses Should Have from 2021-05-10T03:00

Set them up once and let them work for you.
 
To be able to work less and earn more, you have to figure out how to leverage your time–how to do things once that have an ongoing impact....

EP 70: Instagram Results: How Long Does It Actually Take with Jasmine Star from 2021-05-03T03:00

How much time do you spend on Instagram?
 
How much work does it take to really get results?
 
I see the appeal of Instagram. And I see when I do get involved and spend time on...

EP 69: STOP! Don't Automate Another Thing Until You Listen To This from 2021-04-26T03:00

 
Automation saves time, and can help you earn more, but it can also cost you money.
 
In this amazing digital age we live in, most of us are aware that we can have machines, computers,...

EP 68: Social Media Marketing in Just a Few Hours a Week with Strategist, Andréa Jones from 2021-04-19T03:00

Confession: Lately, I’ve been feeling BUSY.
 
Not exactly on-brand, right? After all, I’ve built my business on the platform of working LESS -- 20 hours per week or less, to be exact.
 ...

EP 67: How to Write an Email Welcome Sequence from 2021-04-12T03:00

I don't think I was 5 minutes into learning about online business before I started hearing how important it was to "grow your list."
 
It seemed like everyone was talking about how importan...

EP 66: Be YOU + Be POPULAR? (with Margo Aaron) from 2021-04-05T03:00

Do you follow anyone online who seems to be 100% unashamedly THEMSELF and everyone seems to love them?
 
It kinda makes you wonder (or at least, it makes me wonder): is this person just unu...

EP 65: Exactly What to Work on to Move Your Business Forward to the Next Stage of Growth with Michelle Warner from 2021-03-29T03:00

What’s the best thing for you to work on right now to move your business forward?
 
Well, to answer that question, start with this one: What stage of growth is your business in?
 
C...

EP 64: Do You Need a Brand Story? (with Dallin Nead) from 2021-03-22T03:00

It's tough to explain something if you don't really understand it yourself.

I'm sure you wouldn't try to teach someone how to rewire their computer, bake the perfect sou...

EP 63: Get VISIBLE and Grow Your Brand Online from 2021-03-15T03:00

“This is it. I’ve figured it out. I know exactly what I need to do now,” I told my husband one day in the fall of 2016.
 
I’d just returned from a women’s business conference in San Diego. ...

EP 62: Instagram Secrets to ATTRACT & ENGAGE with Kat Gaskin from 2021-03-08T03:00

 
If you’re trying to grow your audience on social media, then you KNOW that there’s one thing that matters more than just about anything else…
 
Engagement.
 
It doesn’t matter...

EP 61: What Should YOUR Next Step Be? from 2021-03-01T03:00

First off, isn’t it so cool that we live at a time when information is so readily available?
 
The answer is out there to any question you might have… and it’s probably even just a Google s...

EP 60: Easy Bookkeeping Practices to Set You Up for Longterm Success with Mark Butler from 2021-02-22T03:00

One of the toughest parts about being “young and broke” is not having the money to do some of the responsible things you know you should be doing. Stuff like:

* buying (and eating) healthy...

EP 59: Your First 1,000 YouTube Subscribers: Case Study Interview with Marissa Romero from 2021-02-15T03:00

One of the toughest parts of building a successful YouTube channel is just getting your first 1,000 subscribers.
 
Once you hit that coveted 4-figure mark, the algorithm takes over and (as ...

EP 57: A 7-Figure Course Business... and the Surprising Strategy that Built It with Chandler Bolt from 2021-02-01T03:00

What's more profitable, online courses or self-published books?
 
A lot of people who are interested in making money by selling information (either as a course creator or author) consider t...

EP 56: What WORKED to Grow My Business in 2020 with Cortni Loveridge from 2021-01-25T03:00

Behind every successful entrepreneur… there is a team supporting them.
 
In my first few years of business, it was just me – wearing all the hats, doing all the things, and responsible for ...

EP 55: The $10K/month Side Hustle With Keina Newell from 2021-01-18T03:00

One of the biggest changes we’re making in 2021 is how we run the podcast. Instead of pre-recording and editing all the episodes before we release them, we’re now recording the show LIVE each week ...

EP 54: 2020 INCOME REPORT (+ OUR 2021 GOALS) from 2021-01-11T03:00

Will 2021 be any different?
 
Who’s to say…
 
Personally, as much as I’d love to think that 2021 will fix everything (https://www.youtube.com/watch?v=JhyXpTbb0DU), what I really bel...

EP 53: Is Your Business Idea Any Good? Here's How To Tell from 2021-01-04T03:00

Patience is a virtue, but that doesn't mean you can't be TOO patient.
And you know what? A lot of people are.
 
A lot of people waste a lot of time (+ en...

EP 51: Make More Sales with These Easy Market Research Strategies with Margo Carroll from 2020-12-21T03:00

Several years ago, when I ran a digital marketing agency, I met an incredible woman named Margo Carroll.

At first, I didn't realize how incredible s...

EP 50: Metric-Driven Marketing with Rita Barry from 2020-12-14T03:00

Are you more “left-brained” or “right-brained”?
 
We all have some balance between the more analytical and the more creative/emotional sides, but most of us lean more one way or the other....

EP 49: November 2020 INCOME REPORT from 2020-12-07T03:00

Every month, I’m peeling back the curtain and sharing the ins & outs of my monthly revenue.
 
These income reports are an in-depth and honest look at how much my business earned, what it co...

EP 48: What Would This Look Like If It Were Simple? from 2020-11-30T03:00

We all do it. We judge books by their covers… and also by their size.
 
Somehow we think that if a book has more pages then we’re going to get MORE out of it.
 
We do the same thi...

EP 47: Demystifying SEO with Kim Herrington from 2020-11-23T03:00

Two words: MIND. BLOWN.
 
I used to believe a LOT of myths about SEO, including:

* Google ranks websites higher if they’re frequently updated
* More content means your site has...

EP 46: Sales Funnels: A Beginner’s Guide from 2020-11-16T03:00

Sales funnels.
You might be thinking: those are one of those complicated things everyone says you need in order to be successful, but really… they’re probably just a distraction from what you ...

EP 45: OCTOBER 2020 INCOME REPORT! from 2020-11-09T03:00

Every month, I’m peeling back the curtain and sharing the ins & outs of my monthly revenue.
 
These income reports are an in-depth and honest look at how much my business earned, what it co...

EP 44: Secrets to PROFITABLE Facebook Ads with Tony Rulli from 2020-11-02T03:00

Facebook ads are everything right now—and whether you hire it out to an ad agency or you DIY, the goal of your ads should always be to make a profit… which is harder than you might think.
 
Listen

EP 43: 3 Ways to Grow Your Emails List (That Actually Work!) from 2020-10-26T03:00

Sometimes, the truth can be hard to swallow…
 
But knowing the truth empowers us to make the best decisions.
 
Here’s one of those truths: if you’re building an audience online, onl...

EP 42: 30,000+ Courses Sold In Just 18 Months (and With a Small Audience!) with Lucy Griffiths from 2020-10-19T03:00

A few weeks ago, I gave my Instagram account a good clean out. I unfollowed a couple hundred accounts that weren’t really what I wanted or needed in my life right now.
 
Goal: to see m...

EP 41: Behind the Scenes of My Membership Site: Profits, Challenges, and Lessons Learned from 2020-10-12T03:00

I’ve been a teacher for over 13 years now, and I’m confident this skill is part of my God-given purpose here on earth.
 
But for the first 8+ years of teaching, I didn’t earn a very good li...

EP 40: SEPTEMBER 2020 INCOME REPORT! from 2020-10-05T03:00

Every month, I’m peeling back the curtain and sharing the ins & outs of my monthly revenue.
 
These income reports are an in-depth and honest look at how much my business earned, what it co...

EP 39: Building a Quarter-Million Dollar Agency in 20 Hrs/Wk + Content Marketing Strategy with Lacy Boggs from 2020-09-28T03:00

Creating content is hands down the MOST time-consuming work I do each week. Writing blog articles, filming videos, recording podcasts, posting on Instagram… the list could go on.
 
As a dig...

EP 38: The Secret Behind Every Successful Entrepreneur... from 2020-09-21T03:00

If you started your company, then most likely you are a VISIONARY leader. That's a unique gift! But we all have our strengths and weaknesses, and you might need "another half" that you don't even k...

EP 37: How to Be Successful WITHOUT the Hustle featuring Claire Pelletreau from 2020-09-14T03:00

Imagine this: you can be a totally lazy entrepreneur yet create amazing, high-quality work and accomplish everything you want in business—and more.
 
And I don’t mean lazy in a negative wa...

EP 36: AUGUST 2020 INCOME REPORT! from 2020-09-07T03:00

Every month, I’m peeling back the curtain and sharing the ins & outs of my monthly revenue.
 
These income reports are an in-depth and honest look at how much my business earned, what it co...

EP 35: 5 Reasons You Aren't Making Any Money Online from 2020-08-31T03:00

It can be SO frustrating to start a business, put in the work, and still not make any money.

I get it: it took me a few years of trying before I fin...

EP 34: Creating a Podcast with IMPACT featuring Tara McMullin from 2020-08-24T03:00

Globally, there are over one million podcasts available—and growing! That is a HUGE number of podcasts.
 
Given the continuous growth of this industry, it’s no wonder that you’re consideri...

EP 33: Blog vs Podcast vs YouTube: Which Should You Start? from 2020-08-17T03:00

Getting results with content marketing takes time.
 
To put it in perspective, one of my 15-minute YouTube videos can take anywhere between 2-8 hours to finish and have it ready to publish...

EP 32: July 2020 INCOME REPORT! from 2020-08-10T00:00

Every month, I’m peeling back the curtain and sharing the ins & outs of my monthly revenue.
 
These income reports are an in-depth and honest look at how much my business earned, what it co...

EP 31: Business Strategy and Becoming Your Own CFO with Susan Boles from 2020-08-03T03:00

A CFO does more than look at numbers—they also look at the big picture to find patterns in the data. Finding those patterns is what leads you, as an entrepreneur, to making better, mor...

EP 30: How to Create Multiple Streams of Revenue (+ What to AVOID!) from 2020-07-27T03:00

Being an entrepreneur and supporting yourself with your own business can mean that your income can fluctuate a LOT from one month to the next—and that can be scary and stressful, making it NO FUN t...

EP 29: Get Booked as a Podcast Guest to GROW YOUR BRAND Faster with Brigitte Lyons from 2020-07-20T03:00

When you think about public relations, what comes to mind is probably media mentions and magazine placements. But modern PR is about so much more than that. Today, appearing on podcasts is an essen...

EP 28: June 2020 INCOME REPORT from 2020-07-13T03:00

Every month, I’m peeling back the curtain and sharing the ins & outs of my monthly revenue.
 
These income reports are an in-depth and honest look at how much my business earned, what it co...

EP 27: The FORMULA for Success from 2020-07-06T03:00

I get it. I’ve been there.
I wanted to be successful and I didn’t know how because I wasn’t successful yet.
So I did what I thought was the right thing: I asked for advice.
I found peo...

EP 26: How to Start a Membership Site & Attract Your First Members from 2020-06-29T03:00

My membership site is the lifeblood of my business. I started it two years ago and it’s done nothing but good things for my business—and life—ever since.
There are a number of benefits that me...

EP 25: Hitting BIG Goals With A Small, Agile Team with Kate Northrup from 2020-06-22T03:00

If you’re an overachiever, doing less doesn’t feel like the answer to earning more OR achieving your goals.
 
Because doing less feels counterintuitive to both of those things.
 
...

EP 24: Family + Business: How I Make It Work from 2020-06-15T03:00

As my business grows, it’s going to get harder, right, Gillian?
 
Nope. In my experience, it gets EASIER—even with three kids AND a newborn.
 
Now, that’s not to say I haven’t faced...

EP 23: May 2020 INCOME REPORT from 2020-06-08T03:00

Every month, I’m peeling back the curtain and sharing the ins & outs of my monthly revenue.
 
These income reports are an in-depth and honest look at how much my business earned, what it co...

EP 22: Six-figure Launches With A TINY List–Tarzan Kay Shares Her Copywriting Secrets from 2020-06-01T03:00

When you’re selling online, most people assume that a bigger audience is better.
 
More people, more money, right?
 
According to today’s guest, a six-figure launch isn’t about yo...

EP 21: What I Learned Spending $20,000+ on Copywriters from 2020-05-25T03:00

Last year I spent over $20,000 on copywriters.
 
That is a lot of money by the standard of any small business, and it was a very significant chunk of my expenses last year.
 
You m...

EP 20: Easy Evergreen Sales Funnels That MAKE SENSE and MAKE MONEY with Mariah Coz from 2020-05-18T03:00

I am quite fond of my membership site because of the recurring monthly revenue that it produces for my business – as I shared with you last week. But what if I told you that it's possible to genera...

EP 19: Courses VS Membership Sites & How to Decide Which Is Right for YOU from 2020-05-11T03:00

Selling digital products is a fantastic way to be able to work less and earn more.
 
If you run an online business or you're planning on starting one, chances are you are very familiar with...

EP 18: April 2020 INCOME REPORT (My best month to date!!) from 2020-05-04T03:00

Every month, I’m peeling back the curtain and sharing the ins & outs of my monthly revenue.
 
These income reports are an in-depth and honest look at how much my business earned, what it co...

EP 17: Why Working Less Shouldn't Be Your Only Goal from 2020-04-27T03:00

There is a dangerous pitfall that we can fall into when we work to optimize our business so that we can earn more and work less. This mistake can steal our joy and force us to waste countless hours...

EP 16: Copywriting Secrets for Converting More Customers with Ashlyn Writes Owner/CEO Ashlyn Carter from 2020-04-20T03:00

Copywriting has such an incredible power to allow you to work less and earn more.
 
If you have put the time and energy into your copy and your website is converting – convincing more peop...

EP 15: How to Get NOTICED When You're First Starting Out from 2020-04-13T03:00

The reason I wasn't making any money was that people can't buy your products if they don't know they exist.
 
When I first started my online business, on top of being a mom and working a d...

EP 14: March 2020 INCOME REPORT from 2020-04-06T03:00

Every month, I’m peeling back the curtain and sharing the ins & outs of my monthly revenue.
 
These income reports are an in-depth and honest look at how much my business earned, what it co...

EP 13: Three Systems to Maximize Your Productivity With Ashley Gartland from 2020-03-30T03:00

“Doesn’t working less mean less time for serving clients? Less time for making money?”

It doesn’t have to. You have already spent so much time hustl...

EP 13: Three Systems to Maximize Your Productivity With Ashley Gartland from 2020-03-30T03:00

“Doesn’t working less mean less time for serving clients? Less time for making money?”
 
It doesn’t have to. You have already spent so much time hustling that you don't see how you could po...

EP 12: Why I Started A Podcast When I Already Have A Big Audience On YouTube from 2020-03-23T03:00

There's a pretty good chance that you know that The Work Less, Earn More Podcast isn't exactly my main gig.
 
If you've seen me around the internet at all, then you probably are aware that...

EP 11: Increase Your Productivity By Creating Boundaries With Dannie Lynn Fountain from 2020-03-16T03:00

Boundaries are essential for increasing our productivity.
 
They give us the time, space, and energy we need to be able to create the work/life balance that ensures that work doesn’t take ...

EP 10: February 2020 INCOME REPORT from 2020-03-09T03:00

Every month, I’m peeling back the curtain and sharing the ins & outs of my monthly revenue.
 
These income reports are an in-depth and honest look at how much my business earned, what it co...

EP 09: Six-Figures: 6 Things We Did That Took Us Past The Mark from 2020-03-02T03:00

My online business efforts haven’t always been a success.
 
But some key choices helped me go from earning squat-diddly to six figures in gross revenue in just 12 months.
 
First, s...

EP 08: Stress-Free Success Using Intuitive Execution With Megan Minns from 2020-02-24T03:00

As a planner and very detail-oriented person, I tend to create extensive strategic plans for all sorts of things, vacations, daily routines, product launches, and hiring processes to name a few. Listen

EP 07: Hiring Part 2: HOW to Hire When You Don't Have a Budget from 2020-02-17T04:00

You know that hiring a little help you earn more without having to work quite so much.
 
You have tasks that you could easily delegate and you’re ready to bring some people to help you wit...

EP 06: Hiring Part 1: WHO to Hire When You're First Starting Out from 2020-02-10T04:00

Too much work––and too little time: that’s the perennial problem every business owner faces.
 
If you’re feeling the crunch, chances are you’re already dreaming about delegating some of tha...

EP 05: January 2020 INCOME REPORT from 2020-02-03T04:00

Every month, I’m peeling back the curtain and sharing the ins & outs of my monthly revenue.
 
These income reports are an in-depth and honest look at how much my business earned, what it co...

EP 03: Easy Evergreen Sales Funnels That MAKE SENSE and MAKE MONEY with Mariah Coz from 2020-01-27T05:00

I am quite fond of my membership site because of the recurring monthly revenue that it produces for my business. But what if I told you that it's possible to generate recurring revenue with cour...

EP 04: Meaningful Goals & Strategic Projects from 2020-01-27T04:09

It seems like people just aren’t as into New Year’s resolutions as they used to be.
 
It’s not that we’ve given up on setting goals or working to better ourselves––we’re just not as motivat...

EP 03: Building A Business That Allows Space For Living With Lilah Higgins from 2020-01-27T04:06

I’m not the only one who runs a successful business in less than full time. Every month, I’ll share a conversation with another business owner who is prioritizing working less and earning more.
Listen

EP 02: How To Plan Your Year For Profit + 2020 Income Projection from 2020-01-27T04:03

Busywork: it’s the bane of business owners everywhere.
 
But how can you tell the difference between “busywork” and the important things that you should be focusing your time and energy on...

EP 01: How To Work Less&Earn More... Explained! from 2020-01-27T04:00

When you’re your own boss, you have at least some degree of control over your schedule and working hours.

You might not feel like you have a lot of ...

EP 01: How To Work Less&Earn More... Explained! from 2020-01-27T04:00

When you’re your own boss, you have at least some degree of control over your schedule and working hours.

You might not feel like you have a lot of ...

Introducing Work Less, Earn More with Gillian Perkins from 2020-01-15T08:58

Work Less, Earn More is the podcast that explores how to get the most out of every hour you work. Gillian Perkins brings more than a decade of experience as an entrepreneur and educator to help you...