145 - Sexy Colonel Sanders | Candidates as Brands - a podcast by Adweek
from 2019-09-16T12:55:11
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Marketing chicken has take a whole new turn. KFC is launching a dating game where contestants can date a sexy version of Colonel Sanders. We talk about why the brand has gone there.
We also delve into presidential candidates as brands and what that means to their campaigns. Plus, what Adweek has coming for this week's Covering Climate Now project.
David Griner hosts and is joined by media reporter Sara Jerde and chief of staff Jameson Fleming.
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