Podcasts by You Are The Media
You Are The Media is the podcast to help you build your audience with an owned media approach.
Further podcasts by Mark Masters | Helping businesses embrace a content marketing approach to own the spaces that are theirs
Podcast on the topic Wirtschaft
All episodes
Why It’s More Than Consistency That Gets You Recognised from 2022-04-21T05:28
Consistency in your work is important but it can’t become your shield. It’s how you improve over time that really counts.
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Use This Structure To Back Up What You Say from 2022-04-14T05:15
Having an opinion is easy, it’s how you back it up that matters where you bring the proof to the table.
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How To Make Your Work, Not Feel Like Work from 2022-04-07T05:03
It makes a difference when you bring fun into your content and delivery. More than anything else, it’s what people need.
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How To Never Run Out Of Content Ideas from 2022-03-31T05:09
When you have a way to tap into ideas, it means your well will never become dry.
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Act Like Your Mum Is Watching from 2022-03-24T05:25
Exercising the honesty muscle will help you in the long run. Creating and sharing have to be for the right reasons.
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How Collective Effort Amplifies What You Do from 2022-03-17T05:41
When the work is all on you, it can be very hard. When you get people involved, it changes everything.
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The Pitfalls You Need To Know When Building Your Audience from 2022-03-10T05:25
Having an audience and people to address presents new opportunities and opens up a whole new world to you. However, it comes with challenges to be aware of.
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Playing The Long Game v The Short Attention Hit from 2022-03-03T05:40
It is a great feeling to be recognised and praised from others, but building something over the long haul, where you own the process, can be far more rewarding.
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Following The Fear Is Where Triumph Sits from 2022-02-24T05:26
The ideas that scare the wits out of you become a compass to suggest you might be onto something good.
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You Are What You Say And Share from 2022-02-17T05:17
When people subscribe and join you, as your audience grows it means taking responsibility for what you say and do.
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Find More Of Your People from 2022-02-10T05:37
Those you surround yourself with helps you see the audience who want to be with you. Even better, they are likely to recommend you to other like-minded people.
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Save Your Best For The Audience You Already Have from 2022-02-03T05:54
It feels great when people subscribe to your work, but it’s what you do with the people who stay with you, that matters.
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Why Doing An Event Is Extremely Hard from 2022-01-27T05:30
Being responsible for getting the right people together in the right place at the right time is one of the most rewarding things you can do in business, but it’s also one that’s full of potentia...
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The Real Reason You Create Content from 2022-01-20T05:30
When you strip everything right back, the reason you create content is to help you achieve what you ultimately want.
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Why ‘It’s Who You Know’ Can Elevate You&Your Work from 2022-01-13T05:30
To be of influence it pays to know influential people.
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How To Make Starting A New Project Feel Easier from 2022-01-06T05:30
Starting something new, means you reduce the risk, the longer you are committed.
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Why Making People Feel A Part Of Something Will Win from 2021-12-23T05:06
Sometimes we have to face our worse nightmares head-on. It’s how we deal with it and what happens afterward that can win the day.
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Seven Landmark Lessons From 2021 from 2021-12-02T05:14
What I now know at the end of the year, might not have been so apparent when the year started.
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You Have To Persuade People Even If They Said ‘Yes’ from 2021-11-25T05:20
Even if people say they are going to commit to your event, you still have to persuade them.
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Why You Will Never Build An Audience Until… from 2021-11-18T05:24
To be seen and heard, you need an audience. If you are patient, it’s going to help you out so much that you can reach out and people participate with you.
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A Standalone Identity Projects Your Content Further from 2021-11-11T05:58
Creating a standalone identity for the work you produce that supports your business is a smart move that brings a host of benefits.
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Why You Have To Leave People Out from 2021-11-04T05:29
Recognising who your work is aimed at means acknowledging that it isn’t for everyone.
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Why Showing Your Appreciation Keeps Your Audience With You from 2021-10-28T04:55
When you create work for an audience that has taken the time to subscribe to you, taking them for granted or feeling entitled to having their attention, can spell danger.
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On Being The Real Deal In Everything You Do from 2021-10-21T04:34
Bringing more of the real you and your own experiences to the content you produce, humanises your work.
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Make Your Work Matter, Not Just Wanting More People from 2021-10-14T15:58:28
Making something worth people’s time can be a more focused path than wanting to grow a large following.
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Your Purpose Is Nothing Unless You Do Something With It from 2021-10-07T04:50
Talking about your motivation, the ‘why’ behind your business, has become very popular but it means nothing if it isn’t backed up by taking action. Action through which the people you’re trying ...
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Don’t Be “The Best” – Be “The Only” from 2021-09-30T05:00
Being seen as “the only” person in a particular field or sector is a great strategy for getting people to stay with you, whereas pursuing an approach where you want to be seen as “the best,” is ...
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The Collective Outcompetes An Individual Approach from 2021-09-23T04:30
Bringing people together and encouraging their involvement in a community, means that everyone in that community ends up getting more from their efforts.
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How To Make B2B Hybrid Experiences Work from 2021-09-16T04:46
Now that physical events are back, taking advantage of what we learned from being fully digitally enabled in 2020 means we can fuse the best of both worlds.
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The Longer You Stay With Something, The More Fun It Gets from 2021-09-09T04:55
The longer you are invested in something, you find clarity and the more fun you get back.
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Creating Commonality With Your Audience from 2021-09-02T04:30
The content you create will click more with your audience if they can recognise values they share alongside the messages you’re putting across.
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How To Create Content That Doesn’t Feel Like Hard Work from 2021-07-29T04:45
When the content you produce isn’t hard work for your audience to consume, you’re far more likely to keep them with you for the long-term.
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Create To Learn&Figure Things Out For Yourself from 2021-07-22T04:40
The content you publish for your audience is also a way of developing your own learning and creating a space you can continually come back to.
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You Are Your Audience from 2021-07-16T17:38:56
It helps, when you’re putting your content out into the world, if you are part of the audience that you serve, and there’s no great divide between you and those you’re reaching out to.
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How To Make Growing Your Audience From Zero Less Of A Slog from 2021-07-08T19:16:34
Building your audience goes beyond creating and sharing the content that will attract people. The relationships that arise from your work and how you apply yourself to the whole process are what...
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Can We Bring Together The On&Offline Experience? from 2021-07-01T05:00
Creating an event that simultaneously delivers for an in-person and online audience presents a huge opportunity. But it doesn’t come without hurdles and plenty of logistics that need meticulous ...
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How To Entertain, Even If You’re An Introvert from 2021-06-24T04:00
When you have stories to share and an audience behind you, entertaining, as well as being informative and helpful to your audience, is definitely something to think about.
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Free Is Ok from 2021-06-17T04:50
Paid subscription formats where, as a content creator, you’re paid for the content you produce, looks tempting but in fact, the work that you share for free, can indirectly lead to income while ...
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Having A ‘Good Scary’ Feeling from 2021-06-10T05:04
Being scared shouldn’t mean putting the brakes on your work. If you let fear get hold of you, you’ll spend your life conforming. And with so many people looking to make their mark today, who wan...
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How To Make Your Work Chime With Relevance from 2021-06-03T15:36:15
When you pay close attention to what’s happening around you on a societal level, it can help you shape messages in your content that will bring people even closer to you.
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How To Achieve Better Organic Reach from 2021-05-27T05:12:17
Finding organic ways for your content to be seen means putting the emphasis on what you create, rather than on how much you hand over to someone else in order to get seen.
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Why A Newsletter From A Person Not A Company, Wins from 2021-05-20T05:00
A newsletter from a person at a company packs more power than a newsletter from a company.
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How To Deliver A Course When You Haven’t Delivered A Course Before from 2021-05-13T05:00
Delivering an online course, when you’ve never done one before, can be one of the most rewarding things you ever do. From being someone who had never (until April 2021) delivered a course-like e...
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How To Stop Your Customers Walking Away from 2021-05-06T04:45
When the right people find you, you don’t want them to walk away. When customers feel part of your club, they’re more like stay with you for the long run.
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Why Having A Direct Relationship With Your Audience Matters from 2021-04-29T05:00
The more direct the relationship you have with your audience, the more opportunities you can both take from it. Plus the more secure you will be.
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Why You Need To Pick You from 2021-04-22T04:55
When you pick yourself and start creating content on your own terms, you’ll eventually be able to choose the team you play on, rather than looking around waiting for others’ approval or acceptan...
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How To Create A More Powerful Backstory from 2021-04-15T04:41
Sharing the story of how you got to where you are today puts a unique stamp on who you are and how you figured things out, and it also creates, very importantly, an opportunity to start building...
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Being Comfortable With Untidiness from 2021-04-08T05:05
When you start something new, it feels disorganised as well as unfamiliar. But don’t let that put you off – there is good work waiting to emerge from the clutter.
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How To Promote Yourself When You’re Not Into Promoting Yourself from 2021-04-01T13:21:53
You know you have to promote yourself and your work. On the other hand, even though you instinctively think that something that has taken time to produce deserves to be seen, the idea of self-pr...
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It’s A Great Time To Be A Content Creator from 2021-03-28T16:14:18
The pandemic has reimagined the way we interact with each other. There has never been a better time to create, share and do the work. And things are also happening to pave a way towards directly...
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How To Shift From No One Subscribing from 2021-03-18T05:00
The idea that some things move slow is ok but when it applies to gaining subscribers for the work we create and share, we can’t help but feel a sense of unease.
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How To Be Popular Where It Matters from 2021-03-11T05:08
Trying to win popularity contests on vanity metrics across social channels and platforms is no way near as good as becoming known for who you are and how you help, within your own community or m...
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Confidence Comes From Doing from 2021-03-04T11:48:52
Becoming confident with what you create and share can help you produce powerful content that flies.
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Lo-Fi Content Means Less Spend, More Originality from 2021-02-25T05:00:33
You don’t need to go into creating content as an expert – more likely than not, that role is already taken. Go the polar opposite and be all in on rawness and originality. Sell interesting, not ...
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How It’s Consistency Not Authenticity That Brings People To You from 2021-02-24T11:08:15
Whilst it is important to present the ‘real you’ to the world, it is the ability to show up consistently that really matters.
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What Is Your Back Catalogue Worth? from 2021-02-11T04:55:47
The work you produce has an intrinsic value to you, as well as to the audience you’re creating for.
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Create Your Own Scene from 2021-02-04T04:30:05
There’s an old saying that goes: “Who you spend time with the most, is who you become.” So it stands to reason that the people you surround yourself with in business – your friends, supporters a...
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Reframing The Way People Trust You from 2021-01-28T04:50
The 2021 Edelman Trust Barometer report has just been released and although it may paint an overall bleak picture, there is plenty of evidence that, as business people, we can create value for o...
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The Best Way To Build An Engaged Audience from 2021-01-21T04:45
You can’t just hit “publish,” sit back and expect results. Just as important as creating the content in the first place is what you do after publishing – how you step up and stay on for the ride...
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What Is Anti Content? from 2021-01-14T05:01
When you let your guard down and have fun, some people will call you out whilst others will move in even closer to you.
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How To Build Your Audience From Scratch from 2021-01-07T04:30
Building an audience means attracting people who want to spend time with you, people you can then reach out to again and again.
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How We Created Online Togetherness in 2020 And The Plan For 2021 from 2020-12-03T04:50
One of the biggest lessons that I’m taking from this year is that an online network, one that you build yourself and that isn’t derived from a platform such as Facebook or Slack, can become a pl...
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Focus On The Few, Not Everyone from 2020-11-27T10:02:13
You don’t need as many people subscribing to you as you think to achieve your content goals.
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Create To Build Your Identity from 2020-11-20T08:48:58
When you create and share your message, it’s not just a way of bringing people to you, it’s also a way of developing and honing your identity.
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How To Make Zoom More Fun from 2020-11-12T06:21:40
Live video works better when you allow it to become what it is, a format all of its own, borrowing from both TV and in-person events.
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Reshape Your Content So It Goes Further from 2020-11-05T04:20
Finding a way of shaping your ideas so that your content goes further, lasts longer and finds a wider audience is something you should be thinking of right from the start of your content creatio...
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What To Include In Your Email Newsletter from 2020-10-29T04:30
Following a set plan of action for your email newsletter saves you time and gives you a clear structure you can return to time and again.
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Lessons On What I Should Have Done A Lot Sooner from 2020-10-22T04:30
Seven years into a project you become so aware of the many things you could have done that would have helped you have more impact, sooner.
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How to Find and Build On Content Ideas from 2020-10-15T04:28
Having a structure in place for generating content ideas means you’re able to create over and over again.
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The Good And Bad Of Zoom from 2020-10-08T04:22:11
Whilst the Zoom world will never quite make up for not being able to be around others, engaging fully with it can mean you stay a couple of steps ahead of the competition.
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You Don’t Need To Be First, It’s Already Taken from 2020-10-01T03:45:01
Trying to aim for being first when that position’s already taken is counter-productive.
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What Does It Mean To Be A Media Company? from 2020-09-24T03:29
Being committed to building and sharing your message continually, encourages others to join you and helps you grow.
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How To Get The Industry Celebs On Your Side from 2020-09-17T03:09
Being known for having recognised industry experts associated with you and your brand increases your profile. It helps you grow audience share as people recognise that you lead the way.
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Subscriber Aims Not Just Lead Generation Goals from 2020-09-10T03:08
Having something valuable in mind for your subscribers and not merely using them to chase leads changes the landscape your business sits in.
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You’ve Got To Read The Room&Ask from 2020-09-03T03:15
Asking the right people what they think can help you create work that stands the test of time.
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The Place In The Middle Is Where Your Real Stories Are from 2020-08-27T03:30
The place in the middle represents the struggle, the graft, the unknown and the indecision.
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Your Email List Can Save You from 2020-08-20T03:55
Your email list is integral to keeping the people who matter most to you, with you. If you have chosen to “be the media,” your strength comes from within your audience, one that you don’t want t...
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Emotional Connection As A Business Strategy from 2020-08-13T03:46
Having an emotional connection with others offers a world of possibilities far removed from cold calling and pestering.
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When The Side Project Becomes The Main Job from 2020-08-06T04:41
A side project can eventually become your main business focus. It doesn’t have to remain a sideline or hobby.
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YATM Bitesize|Lessons From Three Years Of Learning Rolled Into Six Months from 2020-07-09T03:03
Future proof your business by building a community around it.
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YATM Bitesize|Time For You To Be The Hero from 2020-07-02T03:00
Being the hero of your own story helps others identify what your content can do for them, associate with you, and for everyone to win.
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YATM Bitesize|How Your Credibility Helps Build Your Audience from 2020-06-25T03:30
To stand in a place of authority and people to gather around you is to show up and consistently share your point of view.
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How Your Marketing&PR Can Become Your Huge Win from 2020-06-24T11:01:28
Let’s look at what you need to think about when it comes to your marketing and PR so you are relevant and have a huge role to play for others.
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YATM Bitesize|When It’s Time To Pause Your Creation Efforts from 2020-06-18T03:15
Sometimes stopping – pressing pause on your content activity – and taking stock of where you are, is the best thing you can do.
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YATM Bitesize|The Return From Content Leadership from 2020-06-11T03:30
Let’s look at the rewards you can benefit from when you develop a content leadership position.
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YATM Bitesize|What You Can’t Measure Can Still Make An Impact from 2020-06-04T03:23
Things that can’t be measured can still have a huge impact on you and your audience.
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Getting Others To Your Side from 2020-05-29T09:18:41
On this show lets look at building your email audience and the top books to help you.
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YATM Bitesize|Right Voice, Better Conversations from 2020-05-27T21:34:34
This YATM Bitesize looks at how getting your tone of voice right can be a budget (and reputation) multiplier.
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YATM Bitesize|It’s Ok To Say “I Don’t Know”? from 2020-05-21T01:39
Not having the answers is ok. Saying “I don’t know” is fine.
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YATM Bitesize|Doing The Work from 2020-05-15T18:02:02
The work you do to support others, will ultimately support you too. Building visibility starts from you being prepared to put in the effort.
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YATM Bitesize|Make Productions, Not Presentations from 2020-05-06T20:44:11
If people are signing up to your Zoom events, it’s your responsibility to make sure that those events have the potential to be a highlight of their week.
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To Charge Or Not To Charge? That’s The Zoom Question from 2020-05-04T12:12:01
Should you be thinking about introducing a charge Zoom events? Or should they remain as something that’s free to attend?
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Staying One Step Ahead In Social Distancing from 2020-04-28T17:57:47
On this show lets look at keeping things in check and being two steps ahead of the competition.
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YATM Bitesize|12 Questions To Ask Before You Start Your Side Project from 2020-04-25T06:00:52
Before you press “go” on your side project and develop the narrative that will support it, you need to go through a stage to make sure the path you choose is right for you.
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YATM Bitesize|Eight New Topic Ideas To Keep You Going from 2020-04-23T02:38
Developing a library of ongoing content topics helps your activity flow easier.
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YATM Bitesize|14 Ways To Get 10 Loyal Subscribers from 2020-04-09T19:42:22
Having an audience you can address on your own terms puts you in a powerful position. Let’s share how to get loyal email subscribers.
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YATM Bitesize|Keep Going from 2020-04-03T17:18:07
If you’re already creating work that others are enjoying keep going. The podcast that gives you joy, the blog that gets you leads, the email that people respond to, the videos that get you noti...
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Getting Close In A Time Of Social Distancing from 2020-03-26T20:32:17
On this YATM Podcast the topic is leaning into your audience. We chat to Matt Barnett from Bonjoro. As the world won’t get close for a while, having video platforms such as Bonjoro helps to send...
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YATM Bitesize|Time To Be A Good Neighbour from 2020-03-19T18:40
As we all prepare to retreat from our normal social lives around work and play, it’s more important than ever to be a good neighbour to the communities we’ve built, whether they’re primarily onl...
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YATM Bitesize|Be In Sync With Others from 2020-03-12T02:05
This YATM Bitesize is about standing side by side with someone and seeing the world they see. Rather than focusing on converting them in double quick time.
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YATM Bitesize|Make Your Long Game Work from 2020-03-05T02:33
The more time you spend building the narrative around your side project, the easier it gets. Sticking with one thing that you create is far better than dipping in and out, and constantly reinve...
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The Highs And Lows Of The Side Project from 2020-02-29T12:05:19
On this show, let’s focus on the challenges of the side project and why every business has a narrative to share.
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YATM Bitesize|How To Win With A Side Project from 2020-02-27T01:38
In this YATM Bitesize I’ll be sharing my own experiences and what you have to accept when embarking on a side project, as well as ideas for how to keep sane and ensure you can stay with it for t...
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YATM Bitesize|How To Win At Trust from 2020-02-07T18:52:38
The 2020 Edelman Trust Barometer highlights a ‘path forward.’ This is, quite simply, to do the right thing, to partner and to lead. Here is how you go about it.
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YATM Bitesize|Your Library Shows Your Work from 2020-02-04T21:14:21
This YATM Bitesize is all about the library of work you create. It’s about digging deep, doing the work and building the narrative that shapes you as a business and as a person, over a period of...
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How To Build Your B2B Fanbase from 2020-01-29T20:57:52
On this show lets focus on the relationships you build with your customers is more important than the products and services you sell them. We chat to David Meerman Scott, who has just released, ...
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YATM Bitesize|How To Get People To Come To Your Event from 2020-01-23T11:29:21
People come along to events when it feels safe to get involved – they know what they’re getting into and what they’ll get out of it. No one wants to get involved with something they know nothing...
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YATM Bitesize|The Impact You Make from 2020-01-17T10:35:41
Impact is when people take action – subscribing, engaging and eventually buying from you. Gathering followers, likes and clicks can be important in the early days when you are building awareness...
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YATM Bitesize | Research Your Own Experience from 2020-01-10T16:40:40
Knowing what works for you and what doesn’t, helps minimise taking on unnecessary risks. Just following what others suggest is pointless if it results in you feeling out of sync and uncomfortable. ...
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YATM Bitesize | Create With Clarity of Purpose from 2019-12-23T20:16:07
When you consistently create content that stems from a central organising message you reinforce the meaning you have for others. Having clarity around who you are, and how you help, makes it easier...
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The Best Marketing Books Of 2019 from 2019-12-18T00:39:08
Let’s chat to Douglas Burdett from the Marketing Book Podcast on the top marketing books from this 2019. John Espirian shares how to add links in your LinkedIn posts. We introduce Fleur Cook, who ...
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YATM Bitesize | Tell It Like It Is from 2019-12-12T02:32:48
Creating truthful content, content that not only tells it like it is but stays true to what you believe in, is how you get people to stick with you. Being ok with sharing your battle scars and tell...
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YATM Bitesize: Build A Community That Runs Itself from 2019-12-05T03:02:06
You can bring people together around a message, build a community and then give that community the space to run itself. This You Are The Media Bitesize follows observations the You Are The Media pr...
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The Return For Your Grit from 2019-12-02T02:29:34
On this You Are The Media Podcast, lets find a return for your grit. We chat to Glen Long from SmartBlogger on making money from your blog. John Espirian looks at selling on LinkedIn. Chandy Davi...
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YATM Bitesize |Stop Being Wasteful With Your Messages from 2019-12-01T20:28:44
It’s time to stop sending waste. Waste is the time and effort you expend creating and delivering content, events and messages that do not connect with others. This YATM Bitesize is about how you ca...
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YATM Bitesize | The Blogging Opportunity For You In 2020 from 2019-11-21T09:19:23
Your blog works is a place where all your content starts. Use it to your advantage. The way the blog format works has changed. Gone are the days of publishing and then standing back for people to s...
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YATM Bitesize | Establishing A Routine Can Help You Achieve Your Goals from 2019-11-20T19:39:24
Establishing a routine can have a game-changing impact on your content creation efforts. Forming habits and from them a routine, provides you with the structure to concentrate on getting things do...
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The Easier It Becomes, The Harder It Gets from 2019-11-07T01:01:42
As soon as something becomes easy to do, everyone jumps in. You’re probably aware that everyone else is doing a podcast, starting a video series, blogging more or sending more emails than you are. ...
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How To Take From Social Media & Bring It All Back To You from 2019-10-31T01:00:20
This article is about what you can gain by taking maximum advantage of the places, notably social media platforms, that are not owned by you. You play by their rules but get people back to your home.
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Do The Work To Be Found from 2019-10-30T08:15:56
On this show, it’s about having to do the work to be found and become trusted. There are no short cuts.
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Five Things To Do That Take Less Than 10 Minutes. It’s The Little Things That Matter from 2019-10-24T01:01:55
Paying attention to the little things that others may overlook can make all the difference. Seemingly small actions that drip feed care, consideration and empathy accumulate over time to become so...
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Making Relationships Work For You, Not A Life Of The Hard Sell from 2019-10-17T01:02:13
The rapport you have with people brings them closer to you. The content you create should allow others to decide whether you’re the right person for them. It should enable you to forge strong relat...
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How The Collective Knowledge Of The Group Benefits All from 2019-10-10T01:30:40
The shared knowledge of a group means people work smarter collectively. This article is about encouraging a sharing culture. A collective effort becomes more skilled and knowledgeable. The roots fo...
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Lessons Learnt From 291 Weeks At A Table from 2019-10-02T17:53:50
It’s birthday time – You Are The Media is 6 years old!
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Your Message That Hits Home With Others from 2019-09-26T07:57:51
It’s not about the amount you create but what resonates with others. Building rapport is more important than treating your content purely as a sales funnel or just always producing more content fo...
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How To Win When Competing With Everyone Else from 2019-08-30T10:38:04
You are competing with everyone else for someone’s time, attention and focus, so you better understand the message you want to portray and the people who are going to come onboard with you.
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The Creators Of Tomorrow from 2019-07-23T16:16:56
Let’s share with you the young people who are doing great work and those who are supporting them. On this show, it is all about the business people of tomorrow who are a part of the You Are The Med...
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You Are The Media Conference Summer Special from 2019-07-02T08:31:11
On this Summer Special let Chris Huskins share with you what happened at the 2019 You Are The Media Conference. Whether you were there or you’re listening to pick up the main themes from this years...
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Creation And Delivery from 2019-05-01T20:11:51
Welcome to the You Are The Media Podcast. The podcast that’s all about the audience you can build in the spaces that are yours. The theme with this show is the creation and the delivery.
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Marketing Rebellion Special from 2019-03-27T16:15:29
Welcome to the You Are The Media Podcast. The podcast that’s all about the audience you can build in the spaces that are yours. We have interviews, John Espirian’s LinkedIn Sofa and keeping this Yo...
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People Create, Others Trust from 2019-02-27T17:12:04
In this show lets share those who are creating and then others are more willing to trust. Enjoy the You Are The Media Podcast.
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Making Your Creation And Learning Continous from 2019-01-29T21:10:29
The podcast that’s all about the audience you can build in the spaces that are yours. In this show lets look t making everything continuous.
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Bring A Year To A Close And To Look Back On from 2018-12-21T11:42:46
On this show with Chris Huskins and Mark Masters, let’s look at bringing things to a close, look forward to the new year and what 12 months can teach us all.
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The Challenges Faced When It Comes To Building Your Audience from 2018-11-23T10:41:09
On this show, let's look at the challenges faced when creating content that strikes a chord with others.
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Turning Email Into Your Biggest Ally from 2018-11-01T02:30:16
On this show let’s focus on email and share with you those who are building their audience and also how to structure and embrace a medium where you are 100% in control where the secret is in the me...
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Where Content Marketing Is Today & Where We Are All Heading from 2018-09-27T08:14:22
On this show let's bring together some of the leading lights in content marketing today. It was easier because everyone was together for Content Marketing World, in Cleveland, US.
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Taking What You Stand For Offline To Build A Committed Audience from 2018-08-30T01:02:43
Welcome to the You Are The Media Poidcast. In this show our topic is building something offline that aligns with your business. Lets look at building a committed audience offline.
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The You Are The Media Summer Special from 2018-07-04T08:14:40
Let's share with you the 2018 You Are The Media Conference, the main takeaways and what people thought. We have interviews and a bumper edition of the You Are The Media Podcast.
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The Key Themes Taken From Season One from 2018-05-18T01:28:45
Let's share the main themes and topics covered in 28 shows.
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Use Different Media To Connect A Message. With Timo Peach from 2018-05-11T01:19:59
Let's look at widening your message so everything connects. Timo Peach uses different mediums but they all connect.
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Can A Membership Community Work? With Erin Thomas Wong. from 2018-05-04T01:15:03
Let's look at creating a membership community and if it is right for you? Erin Thomas Wong has been building Making Mumpreneurs for over two years. Let's share her perspective and things to be awar...
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How To Achieve Longevity. With Mervyn Stutter. from 2018-04-27T01:33:33
Let's look at the world of entertainment and how that aligns with the B2B world with Mervyn Stutter who has produced a show for nearly 30 years at the Edinburgh Fringe Festival.
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Why Doing Events Is Really, Really Hard. With Matt Desmier from 2018-04-20T03:33:35
You are probably well aware that creating events are a great way to nurture connection. However, no one says that they are extremely hard to work. Let's bring Matt Desmier in to share why.
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Podcast Questions You Were Too Embarrassed To Ask. With Chris Huskins from 2018-04-13T03:15:09
Let's answer the podcast questions that you think you should to know, but not quite sure, with Chris Huskins.
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Find A Word To Stand For. With Ben Roberts. from 2018-04-06T03:20:16
Let's look at discovering a word to stand for that makes it easier for people to connect and associate with you.
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Having A Responsibility To Entertain. With Andrew Pickering And Pete Gartland from 2018-03-30T03:15:08
On this podcast, lets look at having a right to entertain your audience with Andrew Pickering and Pete Garland.
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Build A Subscribed & Loyal Audience. With Tim Poulton from 2018-03-23T02:14:05
You can build a loyal audience that will subscribe based on the experiences you have made. This is what Tim and Tarryn Poulton did.
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How To Get The Regional Press On Your Side. With Darren Slade. from 2018-03-16T02:45:09
Here is how to get the regional press on your side with Darren Slade, business editor from the Bournemouth Daily Echo.
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How To Build A Strong Voice To Drive Attention. With Dan Willis from 2018-03-09T02:15:39
On this show, lets look at carving a voice to build awareness and then attention.
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What To Remember When Writing For Others. With John Espirian from 2018-03-02T02:08:08
The written word can be your strongest ally, lets find out what you need to do with John Espirian.
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Getting Buy-In So It All Becomes Easier. With Simon Swan from 2018-02-23T02:15:42
Lets share the proof of getting buy-in within a company to make a content marketing approach work within an organisation.
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It’s Worthless Adding To The Glut Of Expertise. With Jay Acunzo from 2018-02-16T02:08:25
On this weeks show, it's gloves off when it comes to following best practice within your industry with Jay Acunzo.
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