Innovation and Entrepreneurship - a podcast by You Exec

Take the mystery out of entrepreneurship and innovation with this book. The
author provides a series of case studies to demonstrate that the best
innovations are those that emanate from understanding the root cause of the
changes that naturally occur around us. With case studies from McDonald's
to Macy's, Peter Drucker drives home the point that adapting to our
environment is one of the best ways to innovate.

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