The Experience Economy - a podcast by You Exec
from 2017-06-02T15:15:11
::
::
By customizing each part of the customer experience, a product or service
increases in value. Using key points from theater and stage, the book
teaches readers how to make each step in the customer experience a bit like
a mini-performance. The Experience Economy is the new state of business
marketing and readers will learn how to turn their product or service into
an experience instead of just another commodity.
Further episodes of Latest - You Exec
Further podcasts by You Exec
Website of You Exec