Miller Lite’s marketing moves - a podcast by E.J. Schultz

Sofia Colucci, Global Marketing VP for Miller brands at Molson Coors, updates us on the Miller's moves in the metaverse, how it is using creative ways to collect first-party data and its multicultural marketing approach, including its partnership with J Balvin.

Further episodes of Ad Age Marketer's Brief

Further podcasts by E.J. Schultz

Website of E.J. Schultz