Power 50 Podcast Episode 2: Bill Korowitz - a podcast by ASI

In this second installment of the Counselor Podcast: Power 50 Series, current Counselor Person of the Year Bill Korowitz pleads with the industry to do a better job of educating marketers. “We have to get out of this perception of trinkets and trash,” he says in this podcast. “We need to tell more of the branding story and show the value of the medium.” Plus, Korowitz, CEO of Top 40 supplier firm The Magnet Group, details why he thinks industry companies need to hire younger employees and he opens up about the potential merging of supplier and distributor roles.

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