Outsourcing ecommerce & Company Culture with Aaron O’Sullivan - a podcast by Michael Veazey

In this episode, I talk with Aaron O’Sullivan of Systems Culture Impact, in part one of a two-part series.



Aaron starting selling private label products on Amazon in 2013. He was growing quickly, but in 2014 the brand started to plateau and then took a dive. He realized that he needed systems and teams in order to continue to grow, and so he began outsourcing.  Finding the right people to add to your team can free you up to take your Amazon business to the next level. We discuss why outsourcing is so valuable and the steps on how to expand your team the right way.

Topics in the episode



* Benefits of outsourcing, and how that is reflected in your profits

* How to start the process of outsourcing:



* Start by hiring processes out to contractors

* Then develop a team that is full time for you





* Types of tasks that should be outsourced:



* Customer service is the first thing that comes to mind.

* Start small, and ramp up to tasks with more responsibility





* Outsourcing doesn’t have to only pertain to business tasks. It can also be beneficial to outsource home and daily task.

* Services for daily tasks and outsourcing:



* Zipjet (https://www.zipjet.co.uk/)

* TaskRabbit (https://www.taskrabbit.com/)

* Magic (https://getmagic.com/)

* Airtasker (https://www.airtasker.com/)





* The critical step of time tracking:



* Will help you see the tasks you should outsource.

* Will also help clarify the role and desired outcomes of the person you hire

* https://toggl.com





* Value vs Cost of Outsourcing.

* Tactics of hiring:



* Clarity

* Scorecard

* Job Posting

* Questions within the Application

* One and done tasks





* Hiring Process, which should result in 2-3 candidates:



* Job posting

* Personality and aptitude tests (Criteria Corp.: https://www.criteriacorp.com/)

* 15-minute interview

* 1 hour tandem interview (with 2-3 team members)













Transcript

Ladies and gentlemen, welcome to the show the is Michael Veazey of the tank, a collective and I'm going to be delighted to welcome Aaron O'Sullivan of systems culture impact to the show, Aaron deals with outsourcing, which is a very important thing for people wanting to go from a certain level where you still got stuck. And you can even find your revenue going backwards if you're focusing on the wrong things. And at that point, you definitely need to be thinking about outsourcing. So Aaron, welcome to the show. Very important topic.



Aaron O'Sullivan 1:23

Hey, Michael, thanks so much for having me on board. Really excited about today's session



Michael Veazey 1:26

there. And my pleasure, good to have you back. And it's an important topic, as we said, For for people who are and got the growing pains, and they can actually become a real barrier. So tell us a little bit about yourself, first of all, your background personally, or as an Amazon seller as well.



Aaron O'Sullivan 1:40

Absolutely. So um, I started in 2013, selling our own brands, private label brands, on Amazon, and things that were really good. And, you know, I was like a kid in a candy shop, started launching new products and open up new marketplaces. And, you know, went a bit crazy in 2014, because I had so much on my plate.

Further episodes of Amazing FBA Amazon and ECommerce Podcast, for Amazon Private Label Sellers, Shopify, Magento or Woocommerce business owners, and other e-commerce sellers and digital entrepreneurs.

Further podcasts by Michael Veazey

Website of Michael Veazey