Do you negotiate on price? - a podcast by Jason Resnick

If a lead or client say something to the effect of “Well I need Option A, but is there any way to get that price lower or closer to Option B?” Holding true to what the offers are I simply and politely say “no”.

A few things may happen from this:

1. They will see that I’ve thought through their project and know the solution that will get them results for their budget


2. They’ll see that because I’m not wavering on price, that may I’m a little bit different than the vast majority of freelancers and consultants out there.


3. They may just walk away. Which for me is ok.

Not negotiating on price doesn’t mean that I’m not flexible. It just means that when I put a number of a scope of work, that’s a true value number.

The final thing I’d like to talk about on this topic is that if you present a proposal, you want to position your price to the value the client would get from the project. 

You do this by figuring out during the sales process what the project ultimately means to them. Is it a time saver? Is it something to bring in more customers? Is it something to keep current customers longer?

If you can position your price against that of the value of the solution to their problem and make it a clear no brainer, they won’t even ask about a lower price.

Further episodes of Ask Rezzz

Further podcasts by Jason Resnick

Website of Jason Resnick