7/19 Re-Selling is Easier than Cold Calling - a podcast by Bernhard Kerres

We often focus on performing at a new concert hall, singing in yet another opera house, or approaching a festival which is new to us. And we entirely forget that there are people who have already hired us for concerts and performances before. It is much easier to build on an existing relationship than to foster new ones. You need to focus on re-selling.

Further episodes of Be Your Own Manager

Further podcasts by Bernhard Kerres

Website of Bernhard Kerres