How to Give Away Free Value to Make Profits - a podcast by Laura Markz

from 2019-10-02T16:00

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This is one of the top requested topics from those that have written in with your ideas. And it’s all about the Free Value Game… Have you heard this type of advice before?
 
You should be creating free opt-in incentives, free lead magnets, free freebies, and free content upgrades for your audience! Oh, and you should also be creating weekly content, also for free, for your audience too! And you should be giving away your stuff for free too. 
 
FREE FREE FREE, IT’S A FRICKEN FREE FOR ALL! (Literally!)
 
I meannnn... a business is not sustainable unless you’re making money, right!? So then what’s with this huge push for everyone investing all this time into providing free value… and a lot of it… all the time?
 
What in the actual F is with this whole “Free Value Game”?
 
Let’s get this thing straight once and for all. It’s time to get clear on all this free shit we have going on in online marketing. Because this can get very confusing… Not to mention, overwhelming and frustrating.
 
I get so many questions from my community, students and clients about whether or not as a business they should be providing free value. 
 
ESPECIALLY for those NOT running an online, service-based business. Let’s be real.
 
And if so, how much is enough?
 
And THEN what’s the difference between free content that’s on like a blog or covered in a podcast vs. content that requires a person to submit their email first in order to get it. Otherwise known as “gated” free content.
 
And in this episode, I’m gonna un-confuse this whole mess for you.
 
You’re gonna learn once and for all...
 
  • What is with all this free value shit
  • The whole mystery behind free public value vs. free gated value
  • And how much free value you should actually be providing by leveraging my Markz Value Matrix
 
Ooooohweeee this is a good one!
 
EPISODE FREEBIE: www.lauramarkz.com/valuematrix  
 
BIZ & BOOZE FB COMMUNITY: www.facebook.com/groups/bizandbooze
 
BIZ & BOOZE SHOW NOTES: www.lauramarkz.com/8

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