WHAT IS CONTENT LICENSING AND WHY SHOULD PUBLISHERS BE AWARE OF IT? - a podcast by Glenn Hansen

Industry pros Dave Colford with Arizent; Paul Gerbino with Triumvirate Content Consultants; and Jeff Litvack with Adweek/Brandweek, discuss the importance of Content Licensing, why today's publishers should be aware of it and how they might find a new avenue to monetize their content.

Further episodes of BPA UNIVERSITY

Further podcasts by Glenn Hansen

Website of Glenn Hansen