BYP 54 - Mastering Multiple Brand Management - a podcast by Mike Kim
from 2015-10-28T04:42:47
::
::
Some might consider this a "good" problem: having multiple, viable brands. But how do you deal with juggling more than one brand, especially if they're not closely related?
This episode looks at some real-life examples of people managing multiple brands, and a few criteria you might be able to use in deciding whether you should narrow your focus or not.
Mentioned in this episode:
Text 'BRANDYOU54' to 33444 to get a walkthrough that might help you decide what to do with managing multiple brands.
Further episodes of You Are The Brand
Further podcasts by Mike Kim
Website of Mike Kim