Podcasts by Branding BFF®

Branding BFF®

Branding BFF® is a podcast for service businesses, creative professionals, consultants and coaches. Join Lisa Speer in candid conversations with entrepreneurs and brand creators to gain useful insights and inspiration you can apply to your brand and your business.

Further podcasts by Lisa Speer

Podcast on the topic Wirtschaft

All episodes

Branding BFF®
EP28: Solopreneur Not Solo from 2022-04-26T20:49:45

Being a solopreneur can feel like you’re riding a rollercoaster. There are emotional highs and lows, peak income months and slower ones. Your business life impacts your personal life, and vice vers...

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Branding BFF®
EP27: How Healthy Is Your Brand?, Lisa Speer from 2021-12-14T21:25:33

We don’t often think of brands as healthy or sick. However, it’s a helpful way to look at it. In this podcast episode we discuss:What it means for a brand to be sick Three key areas of your bran...

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Branding BFF®
EP26: Linking Brand Strategy to Business Operations, Natasha Davis from 2020-08-05T16:56:46

Branding ties to the big picture of how a business operates and its profitability, so I brought in Natasha Davis of Impact Branding to talk about “Linking Brand Strategy to Business Operations.”   ...

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Branding BFF®
EP25: Expanding Your Brand Through Email Communication, Kia Dolby from 2020-07-15T22:16:22

Your brand is closely tied to your marketing so I brought in Kia Dolby of Kia Dolby Creative to talk about “Expanding Your Brand Through Email Marketing.”   A few highlights we talk about are:How ...

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Branding BFF®
EP24: Brand Communication During a Crisis, Nicole Peternel from 2020-03-19T17:01:42

With everything going on globally, I decided to dedicate a podcast episode to “Brand Communication During a Crisis”. I had some initial thoughts and decided to bring in PR and crisis communications...

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Branding BFF®
EP23: Branding Quickie, Time for a Brand Check-Up from 2020-03-17T05:00

In this episode we focus on a “Branding Quickie”. It’s one quick insight to help you better understand an aspect of branding. Our branding quickie today is: Time for a Brand Check-UpIn this episod...

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Branding BFF®
EP 22: Legally Protecting Your Brand, Karen Boardman from 2020-03-03T20:45

In this episode we talk with attorney Karen Boardman about “Legally Protecting Your Brand”. A few highlights we talk about are:What intellectual property is Understanding what trademarks, copyrig...

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Branding BFF®
EP21: Branding Quickie, Words Matter from 2020-02-18T06:00

Today's Branding Quickie is all about how words matter in branding. We'll cover three key examples, plus communication through the key stages of client engagement. This podcast is brought to you b...

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Branding BFF®
EP 20: Experience of Branding for First Time Business Owner, Brittany Canaski from 2020-02-04T06:00

In this episode we talk with Brittany Canaski of Hello Velocity. She helps ambitious people get unstuck through coaching and consulting. Our topic is “Experience of Branding for First Time Business...

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Branding BFF®
EP19: Raising Your Brand Visibility, Latesha Byrd from 2020-01-21T13:51:59

In this episode we talk with Latesha Byrd of Byrd Career Consulting&her personal brand Latesha Byrd. Our topic is “Raising Your Brand Visibility”.  A few highlights we talk about are: The many w...

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Branding BFF®
EP 18: Behind the Scenes of My Rebrand, Lisa Speer from 2020-01-07T17:18:47

In this episode we turn the tables and I’m asked the questions by my guest host Erin Breeden of Blue Tide Creative. Our topic is “Behind the Scenes of My Rebrand” and starting with the biggest ques...

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Branding BFF®
EP 17: Branding Quickie, Be Like a Magnet from 2019-11-19T06:00

In this episode we focus on a “Branding Quickie”. It’s one quick insight to help you better understand an aspect of branding. Lisa Speer shares:How your brand should be like a magnet What brand a...

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Branding BFF®
EP 16: The Courage to Stand Out, Nesha Pai from 2019-11-05T06:00

In this episode we talk with Nesha Pai, founder of Pai CPA and her personal brand Nesha Pai. Our topic is “The Courage to Stand Out”. A few highlights we talk about are:How standing out and has be...

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Branding BFF®
EP 15: Aligning Your Brand on Social Media, Wade Foley from 2019-10-15T05:00

In this episode we talk with Wade Foley, founder of Social Grit, about “Aligning Your Brand on Social”.  A few highlights we talk about are:Every business has a story  Best practices to align you...

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Branding BFF®
EP 14: Building a Strong Brand Foundation, Patty Aluskewicz from 2019-10-01T05:00

Agile Mindset Consulting helps solopreneurs, startups and small businesses to get out of the danger zone. In this episode we talk with founder Patty Aluskewicz about “Building a Strong Brand Founda...

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Branding BFF®
EP 13: Branding Quickie, Your Brand is a Bridge from 2019-09-17T15:41:45

In this episode we introduce a segment called "Branding Quickie".  Lisa Speer shares one quick insight and then backs it up with an explanation and examples. She describes: • How your brand is a ...

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Branding BFF®
EP 12: Using Your Lifestyle to Shape Your Brand, Allison Conway from 2019-09-03T19:38:14

In this episode our topic is “Using Your Lifestyle to Shape Your Brand” and we’re talking with Allison Conway of Sealevel Agency.  A few highlights we talk about are:Using her desired lifestyle to...

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Branding BFF®
EP 11: Creating Your Business Name and Tagline, Ellen Gross from 2019-08-20T05:00

In this episode our topic is “Creating Your Business Name and Tagline” and we’re talking with Ellen Gross.  A few highlights we talk about are: Multiple approaches for business naming, with nati...

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Branding BFF®
EP 10: Telling Your Brand Story with Video, Duncan Littlefield from 2019-08-06T05:00

In this episode our topic is “Telling Your Brand Story with Video” and we’re talking with Duncan Littlefield of The Littlefield Company. A few highlights we cover are:People aren’t connecting with...

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Branding BFF®
EP 9: When to Name a Business After Yourself, Quin Gwinn Studio from 2019-07-16T05:00

Quin Gwinn Studio is a full-service interior architecture and design studio which provides commercial and residential services. In this episode our topic is “When to Name a Business After Yourself”...

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Branding BFF®
EP 8: Brand Photography, Julia Fay Photography from 2019-07-02T07:00

Julia Fay is founder of Julia Fay Photography. She helps startups, entrepreneurs, creatives and consultants develop and express their brand visually through brand photography. In this episode our ...

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Branding BFF®
EP 7: Building Your Tribe, Business Sorority from 2019-06-18T11:15:43

Mel Miller is a financial advisor with Ameriprise Financial and founder of Business Sorority. Business Sorority is a relationship group for women that is designed to grow your circle, heart and min...

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Branding BFF®
EP 6: Road to Rebrand, Touchstone Family Law from 2019-06-04T09:00

Leigh Sellers is the founder of Touchstone Family Law, a seasoned and solutions focused family law firm. In this episode we talk about the road to rebrand for Leigh Sellers and her business.  A fe...

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Branding BFF®
EP5: Brand Failure to Success, Wily from 2019-05-21T11:50:46

Eric Gorman is owner of Wily, an innovation strategy company that runs design sprints and strategy sprints for clients. In this episode we talk about brand failure to success. A few highlights we ...

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Branding BFF®
EP 4: Creative Risk Taking, Matt Olin from 2019-05-07T15:18:42

Matt Olin is host of CreativeMornings Charlotte (a local chapter of a global non-profit), co-founder of Charlotte is Creative (a local non-profit) and also a writer and speaker with his own busines...

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Branding BFF®
EP 3_Accidental Branding_The Car Chick from 2019-04-16T11:00

LeeAnn Shattuck is the founder of The Car Chick. She provides a unique car buying service for women and smart men. In this episode we talk about how The Car Chick brand started accidentally and how...

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Branding BFF®
EP 2_Claiming Authenticity_Jenn Shull from 2019-04-02T12:43:33

Jenn Shull is a mindset coach and founder of The Bold Thing. She works with entrepreneurs and intrapreneurs to shift their mindset and transform their world.  In this episode we talk about how Jen...

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Branding BFF®
EP 1: Intro to Branding BFF from 2019-01-30T22:38:33

Welcome to Branding BFF™, a podcast for service businesses, creative professionals and coaches. I’m your host Lisa Speer. I chose to call this podcast Branding BFF because I want you to hear behin...

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