Podcasts by Business Badassery Podcast

Feeling Pulled Between My Kids and My Business from 2023-10-09T17:00

We have a rather gut wrenching question today, that I'm sure many listeners can relate to. The question is: "I was asked to speak at a big in-person conference and I wanted to say yes s...

What's Amy's Business Up To? from 2023-10-02T22:31

In this episode, Amy brings listeners up to date with what she's been up to in her business.

A detour from Magnetic North Mastermind, her core offer over the last 2 - 3 years, Amy has spe...

Finding the Audience for my Interactive PDF Product from 2023-09-25T17:00

On this week's episode of Business Badassery we have a question from a desiger who specializes in creating PDF's as interactive tools. The product helps break down complicated processes into man...

Defining Success from 2023-05-29T18:00

Great question about how to define success in your business. This week's listener has a personal definition of success, which is  freedom and flexibility. This person doesn't want to work 40 hou...

Setting Up an Evergreen Funnel for a Digital Product from 2023-05-22T18:00

Evergreen funnels are a great way to secure passive income in your business. If it's a new term to you, 'Evergreen Sales Funnel' is a fancy way of saying an automated system that sells your prod...

Combining Processes as a Copywriter / Designer Duo from 2023-05-15T18:00

Great question from a listener this week: "I'm launching a joint offer with another fellow business owner who is not a copywriter. She's a designer, and we'd love to know how to go about this. H...

Business Badassery with Special Guest Emma McMillan from 2023-05-08T18:00

We have a very special guest with us this week. Emma McMillan is someone we know quite well and truly admire and respect.

Emma believes everyone can write better. As a...

Taking Time Off Without Falling Off Your Clients' Radar from 2023-05-01T18:00

This week's question is hugely relevant to both Amy and Kirsty: "How do you take a good chunk of time off your business without disappearing from your clients radar?" It can be an agonizing deci...

Elements of a Good Partnership from 2023-04-24T18:00

There's so much packed into this week's question "What are the elements of a successful partnership like yours? And when I say successful, I also mean still having a blast together." We get very...

Is it Time to Quit? from 2023-04-17T19:00

This week's question comes from a listener who has been in business for two years, and still isn't hitting their financial goals. They're struggling with overwhelm, inconsistency and hiding behi...

How Do You Beta Test? from 2023-04-10T19:00

Beta testing is a popular way to discover how people relate to your product or offer before its final release. Join Amy and Kirsty as they answer this week's question about how they go about bet...

Lead Magnets from 2023-04-03T19:00

This one's all about Lead Magnets. Do you need a download? Are there other strategies that provide value and interest people in joining you list? Take a listen as Kirsty and Amy chat le...

How Do You Manage Money? from 2023-03-27T19:00

We've got a juicy question this week and it's about money.  Do you have an emergency fund, and if so what does that look like? How many months of expenses should it cover? Tune in as we...

Business Badassery with Special Guest Tanya Geisler from 2023-03-20T19:00

We are so excited to welcome our special guest, Tanya Geisler today. If Tanya is new to you, she's a certified Leadership Coach, an international TEDx women's speaker, and a writer who teaches l...

The Future of Business Badassery from 2023-03-13T18:00

In this episode we bat around ideas for the future of the Business Badassery podcast as well as how we plan to move forward as a duo.

Business Badassery - Mexico Edition from 2023-03-06T19:00

Hello! For those of you awesome, regular listeners you likely noticed we took a bit of time off. But we are back and can't wait for you to hear what we've been up to. C...

Business Badassery with Guest Kaity Griffin from 2023-01-09T17:59

Today we have a very special guest, Kaity Griffin! Kaity comes to us from Melbourne where she is a mum and Google Ads whiz. Kaity teaches businesses and marketers how to profitably use Google Ad...

Business Badassery Wrap Up 2022 from 2022-12-26T18:00

Something a little different for you this week! This eposode is likely landing in your ears towards the end of 2022, so we thought we'd share some behind the scenes intel and information about w...

Anna Rogan on Time-Based Services from 2022-12-19T17:30

Today we have our first ever special guest on Business Badassery and it is the WONDERFUL Anna Rogan. If you have not heard of her she is a self confessed copywriting Jill of All Trades. Brand vo...

How to Offer 'All the Things' Without Confusing People from 2022-12-12T17:12

This week on Business Badassery we have a question around positioning and managing multiple offers to different audiences. Our listener wants to know "How do you keep your content and messaging ...

Should You Have a Waitlist When You're Booked Out? from 2022-12-05T19:00

We've got a meaty question this week on Business Badassery. Our listener asks "I'm at a point in my business where I'm booking out months in advance. Yay! But also, what now? I have quickly crea...

How to Get Your Foot in the Door with Speaking Gigs from 2022-11-28T17:31

It's no secret that visibility is a big piece of growing a business, and this week's question is all about that. This listener wants to know more about how to land speaking gigs and be interview...

How to Decide When Raising Your Rates Isn't the Answer from 2022-11-21T19:00

Welcome to this week's short and pithy episode of Business Badassery! Today our listener wants to know 'How do you decide that raising your rates might NOT be the answer?' 

Can You Scale Your Business Without Hiring Help? from 2022-11-14T19:00

This week's questions in Business Badassery: 'Are there more creative ways to scale than just bringing someone on? I hate the idea of managing someone and feel like the amount I'd need to pay so...

How to Navigate a Mentor and Mentee Relationship from 2022-11-07T18:00

Having a great mentor in the business world can sometimes make all the difference when it comes to resolving issues, developing strategies and streamlining the ol' learning curve. But if the rol...

Doing Business During Tough Economic Times from 2022-10-31T18:00

We've got a juicy Q & A this week on Business Badassery! This listener wants to know how to approach freelancing during an economic downturn. Is it best to expand offerings, adjust pricing or tr...

Different Ways to Launch from 2022-10-24T18:00

This week's episode of Business Badassery peeks into Kirsty and Amy's different approaches to launching an offer. They chat audience building, nurturing, the mechanics behind a lauch and how the...

No Time for Reels from 2022-10-17T18:00

You might remember a few episodes ago when Kirsty shared about her first ever Instagram reel experience. Well, our listeners noticed that she hasn't posted a reel since and want to know "Kirsty!...

Setting a Financial Goal from 2022-10-10T19:09:27

Ever set a financial goal you wanted to make in say a month or maybe a year and then you look at that big number and say 'great, that's what I want to make now how the hell do I make a roadmap t...

Should My Podcast Have its Own Online Presence? from 2022-10-03T16:27:40

This week we have a listener who is about to launch their own podcast. They have some tactical questions about their online presence and current social accounts. ...

To Reel or Not to Reel? from 2022-09-26T16:19:57

Today's episode is all about Instagram reels. An eagle-eyed listener noticed Kirsty is creating reels after talking recently about the fact that she doesn't need ...

Dealing with Being in a Business Funk from 2022-09-19T16:29:35

Getting into a funk happens to all of us from time to time. Problem is when you don't know how to crawl out of it. Clearly these past couple years have served up ...

Behind the Scenes at Business Badassery from 2022-09-12T20:12:47

Today we share some thoughts about the future of this podcast. We were chatting after a recording and it occurred to us it might actually be of interest to you, our listeners. If not, hang tight...

Outsourcing, Subcontractors and Partnerships from 2022-09-05T19:46:38

Are you at a point in your business where you’re feeling a little bit overwhelmed with how much is on your plate? Or at capacity with the amount of work and projects you can take on? If so, you ...

How to Use Client Relationships to Recession-Proof Your Business from 2022-08-29T18:38:03

Unless you've been hiding under a very large rock for the last few months you know that most global economies are in pretty dire straights at the moment. Inflation is on the rise, recessions are...

Is There Such a Thing as Too Many Offers? from 2022-08-22T20:19:08

Is there such a thing as too many offers? Should you have tons, or do you need to cull down? What's the best way to know - and be strategic? 

How to Evaluate if Retainers Are Good for You from 2022-08-01T18:00

Retainer clients, a good idea, a bad plan, a fit sometimes, but not others. How to evaluate if retainers are good for you is what we tackle in this week's episode...

Is Instagram Really Dead? from 2022-07-25T18:00

If you've ever wondered whether Instagram is still a good place to get leads in 2022, this episode is for you. We talk about strategy. We talk about the dreaded a...

Morning Routines from 2022-07-18T18:00

Do you have a morning routine, or do you wonder about the morning routine of other people, particularly people you perceive as successful? This week someone wante...

How to Stay Motivated and Stick To Your Plan from 2022-07-11T18:00

Do you ever have a slow period in your business and you think to yourself, oh, I really should be working on my business, but you're kind of anxious cuz you also feel like you should have client...

How to Manage the Demands of Increased Visibility from 2022-07-04T18:00

This episode is all about the downside of increased visibility. We talk about the pressure, the constant expectations and the increasing requests and favors being...

Hiring a Subcontractor from 2022-06-27T18:00

Ever thought about bringing on a subcontractor? Then wonder: "Uh, how do I do it? Is it worth it? What do you pay them? What else do I need to know?" We tackle th...

The See-One, Do-One, Sell-One Trend of Online Coaching from 2022-06-20T18:00

Frustrated with the number of business coaches that are popping up in the online space?

We discuss when people are actually qualified enough to be offering this kind of service and when i...

Vetting Your Business Ideas from 2022-06-06T18:00

Did you ever have so many ideas, you weren't sure which to run with, which to ax, and which to put aside for later on? In t...

How to Use Media Mentions as a Marketing Tool from 2022-05-30T18:00

For copywriters, getting a mention on the Copyhackers website can be a big feather in your cap. In this episode we talk abo...

How to Pick the Right Moment to Pitch from 2022-05-23T18:00

We put cold pitching under a microscope and talk about the legwork that goes into a successful pitch, how long you need to be in someone's vicinity before you approach them, and how to give your...

Lazy Pre-launches and Powerful Positioning from 2022-05-16T18:00

Kirsty shares a trend in the launch space, which she feels might be a bit of a mistake when it comes to pre-launch content and warming up a wider audience. And Amy shares some thoughts about the...

How to Get Organized in Your Business from 2022-05-09T18:00

Is your to-do list weighing you down? Do you feel like hitting pause might cause your business to come to a screeching halt? We share a best practice for dealing with overwhelm and next steps in...

I'm Fully Booked! What's Next? from 2022-05-02T18:00

When your calendar is fully booked, you have decisions to make. How do you decide what’s next? How do you know what you need to do to grow and scale? Or know if you even want that. We share our ...

How Do You Stop Being a Bottleneck in Your Business? from 2022-04-25T18:00

Do you ever get in your own way, maybe actually slow down your business growth? It happens, as today's inquiry reveals.  Listen up.

Growing Teams and Juggling Motherhood from 2022-04-18T18:00

It's a random thought of the month episode this week on Business Badassery. Amy shares some thoughts around how to work out when to hire new members for a team if...

How to Show Up for Your Business – Even When the World Is on Fire from 2022-04-11T18:00

We tackle a bit of a sensitive topic today based on an Insta post that Kirsty made that got quite a lot of response. So it may well be on your mind. Let's dive in...

Will a Day Rate Undermine My Other Services? from 2022-04-04T18:00

In this week's episode, we help a listener to work out whether a day rate will undermine her other bigger, more expensive services. And talk through how you can h...

A New Standard of Selling from 2022-03-28T18:00

We have a very short and to-the-point question today, that brings up all kinds of interesting other questions about marketing. How it used to be done, how it's being done now, what makes sense, ...

Do Less, Be More Productive. And Discover Who You Are. from 2022-03-21T18:00

Matthew McConaughey, focus, Harvard Business Review, personal identity, ease, and lightness. Seemingly random, right? They all come together in our random thought...

Is the Grass Greener on the Employment Side? from 2022-03-14T18:00

Well, as we're entering the third year of the COVID pandemic, I think it is safe to say that a lot of us are just really fried. And we have a listener who, because of this, maybe because of this...

How to Make Big Bucks as a Content Writer from 2022-03-07T19:00

In this week's episode, we help a listener who has found herself pigeon-holed in the world of content writing. She offers a unique point of view and has a unique ...

How to Nail The Less Is More Approach In Your Marketing from 2022-02-28T19:00

When you have your own business, staying on top of things and avoiding burnout can feel like a full-time job, especially when it comes to those tasks that you rea...

Is There Such A Thing As The Perfect Client? from 2022-02-21T19:00

Is there such a thing as the perfect client and if so, are they found or are they made? Listen in to hear our take.

Amplifying What's Easy (And Making a Name For Yourself) from 2022-02-14T19:00

You know, that thing you're really good at, but it comes so easily to you. You're pretty sure that everyone must have that skill. Not always in this week's episod...

How to Grow and Scale When Money Isn't Your Primary Motivation from 2022-02-07T19:00

Today's questioner is wondering how you grow and scale your business when money isn't your primary motivation. This person cares deeply about their customers and ...

The Three Levels of Freelancer from 2022-01-10T19:00

This episode is absolutely chock-a-block with Amy P wisdom. She talks in really incredible detail about what she sees as the three levels of freelancer and how to...

Picking Your Battles and Talking With Your Audience from 2022-01-03T19:00

We're back this week with another random thought of the month episode. So tune in to hear us share two very different, but hopefully equally helpful thoughts abou...

The Baby and Business Conundrum from 2021-12-27T19:00

Today's listener is keenly interested in what we might call the baby and business conundrum. She took Kirsty up on her earlier offer to fill us in when she had he...

New Trends for Black Friday and Cyber Monday from 2021-12-20T19:00

Black Friday and Cyber Monday were particularly crazy this year. And our listeners spotted a few new trends and wanted to know our thoughts on the tactics and their future viability. Listen in.

Measuring a Project's Success - What Matters? from 2021-12-13T19:00

Everyone measures the success of a project differently. Today we talk about how to dig down, get a client's right KPIs and the questions you should ask.

Playing the Content Marketing Long Game Without Losing Your Mind from 2021-12-06T19:00

Content marketing is great for playing the long game and getting yourself known, but it can be tricky and time consuming. We talk about how we do it, what we thin...

When Poor Design Gets in the Way of Good Copy from 2021-11-29T16:00

Most copywriting projects need a designer to bring everything to life. And while a great collaboration can result in something truly glorious, the fact is that the copywriter and designer often ...

What If a Client Doesn't Pay? from 2021-11-22T16:00

This week, we have a question about a client who keeps putting off payment. We talk about how to get payment, what kind of language to use, and Amy shares a story that has Kirsty shaking her hea...

How to Handle Out-of-Scope Requests from 2021-11-15T16:00

If you've ever found yourself tongue tied when a client asks for one more little thing, today's episode will help. We talk boundaries, generous pricing, and re-positioning your assumptions.

Laziness, Self-Care, and the Reality Gap from 2021-11-08T16:00

We have decided to do something a little bit different this episode. And we'd love your feedback on whether this is something that you would like us to continue doing, or something you would lik...

Finding the Best Way to Market Your Business from 2021-11-01T15:00

You know that feeling of overwhelm when there's so much to do? Should I be over here speaking on podcasts? Should I be writing blogs? All the social channels? Some of the social channels? What a...

How Effective is Affiliate Marketing? from 2021-10-25T15:00

This week's question is about affiliate marketing. We have two different answers. It's one of those 'how long is a piece of string' kind of questions. So see what you think.

When Does Paid Traffic Make Sense? from 2021-10-18T15:00

When you see your competitors pop up in Facebook and Instagram ads, it can be tempting to think you need to join in the paid traffic party just to keep pace. But what if you took the time to thi...

Is It OK Not To Name the Price? from 2021-10-11T15:00

Have you ever seen a sales page for a group program that encourages you to apply even though the price of the program is nowhere to be seen? Yep. Us too. And here are our thoughts on this practi...

Tips and Tricks for Launching Your Digital Product from 2021-10-04T15:00

Today's episode is all about digital product launches. We talk stats, pre-launch strategies, segmentation, wait lists, beta testing, and live writing. There's a lot to cover. So let's jump strai...

Are You Cut Out for This? from 2021-09-27T15:00

We've got a question today from someone who's just not feeling it in her business and was hoping we could help her sort out her situation. Or at least tell her how we approach those days when it...

Running a Mastermind from 2021-09-20T15:00

We have an interesting question today directed toward Amy specifically about a new offer she has this year that's been an absolute dream come true for her. So join us as we goof our way through ...

Taking the Time to Reenergize from 2021-09-13T15:00

Do you know that cycle where you're really excited about your business followed by a cycle of just not caring? Or feeling like it's too demanding or it wants something from you? Well, today some...

How To Learn What You Don’t Know When It Comes to Launches from 2021-09-06T15:00

Do you ever have the sense that your potential clients know more than you, even though you've done all the courses and learned all the things? Tune into today's episode to hear the counterintuit...

Stuck at Square One from 2021-08-30T15:00

Today we help out a listener who's stuck at square one in their business. We talk about fear, laziness, to do lists, and giving yourself some grace. Hope this one resonates.

Project Planning and the ‘Low-Bar’ Rule of Pricing from 2021-08-23T15:00

Today, we dive into a question about project planning, specifically around launches. How many to take on, how to plot them out, and how to work out the price to time ratio using Amy's low bar ru...

How to Stop Worrying About the Next Thing from 2021-08-16T15:00

In this week's episode, we address a really juicy question that sits right at the heart of what it means to run your own business. How do you give yourself permission to slow down and enjoy wher...

Business After Baby from 2021-08-09T15:00

Today's episode is all about what Kirsty's business looks like for her as she returns from maternity leave. She talks logistics, shifts, and her one concern moving forward.

What Is Busy Work and Is It Ever a Good Thing? from 2021-08-02T17:30

Today's question is about the difference between productivity and busy work. And it's caused both of us to think about what busy work means for us, how we get distracted, and what distractions w...

The Difference Between Corporate Clients and SMEs from 2021-07-26T15:00

Today, we have a question about approaching bigger clients. When you're talking to clients and you move away from the small and medium sized business market to working in a more corporate struct...

Should You Offer Day Rates and VIP Rates? from 2021-07-19T15:00

We have a question today on a topic we've spoken about before and that's day rates and VIP rates. So we dig down deep into the different ways those could work, what promises you're making to a c...

Business Rebrands – What Matters and What You Can Kick to the Curb from 2021-07-12T15:00

We take on an interesting question today about rebranding. Someone who's just changing up everything and is in the midst of the process and wondering what do they need to think about? Did they m...

The Line Between Business and Politics from 2021-07-05T15:00

In today's episode, we talk about a rarely discussed topic. And one that's very dear to my heart. So stay tuned and see what we have to say about the things that you don't normally talk about in...

Starting and Monetizing a Podcast from 2021-06-28T15:00

We have an interesting one for you today where a potential podcaster asks current podcasters questions about podcasting.

The Financial Side of Your Business from 2021-06-21T15:00

In this week's episode, we dive into all things financial planning. We talk about business structure, knowing your numbers, making strategic investments, and what we'd do differently if we had o...

How To Go From 1:1 Services to Offering Courses and Programs from 2021-06-14T15:00

You know that old cliché, it's impossible to know what you do not know? Today's question is a bit that from someone who wants to start an online course or group program. We share our ex...

Nailing Your Visibility Strategy from 2021-06-07T15:00

Today's episode is all about leveraging podcasts and online summits to increase your visibility. We talk about who to pitch, how to land those pitches, and how to make sure you maximize every op...

Changing Your Niche from 2021-05-31T15:00

The question of whether or not to niche has got to be one of the most frequently asked things in the world of online business.

Today's episode dives into a different part of this conversa...

All Things Evergreen from 2021-05-24T15:00

On today's episode, we dive into all things evergreen. From how to pick the right top of funnel asset to ethical, transparent selling, and the one thing you absolutely must do before you bring p...

Getting Started in Business - What's Important, What Can Wait? from 2021-05-17T15:00

Getting started in your own business can be overwhelming. Today, we give a listener a good sense of what matters, what doesn't, and where and how to get started.

Maternity Leave, Financial Planning, and Disappearing From View from 2021-05-10T15:00

In today's episode, Kirsty gets a little bit personal in order to answer someone's question about the nitty-gritty of how she's preparing for maternity leave. She talks finances, mindset, adjust...

Should You Celebrate Your Business Wins? from 2021-05-03T15:00

As business owners, we tend to finish one thing and be quickly onto the next. In this week's episode, we talk about how to take the pause and actually celebrate your wins and what some of the be...

Online Courses -- To Do or Not to Do from 2021-04-26T15:00

There are a lot of courses and programs out in the wild that are probably dropping into your inbox on the regular. Have you ever agonized over which to join and what you actually need? And maybe...

How To Turn Your Offboarding Process Into a Platform for Repeat Bookings from 2021-04-19T15:00

Ever wondered what a good off-boarding process looks like and how to collect all those end of project pieces like testimonials, referrals, and feedback without feeling as though you're drowning ...

How To Manage a Client Who Has LOTS of Ideas from 2021-04-12T15:00

Have you ever been in this situation where your client brings new ideas to the table every other week? Or pushes back on what you've previously agreed on?

In today's episode, we share tip...

What Your Clients Really Want from Sales Calls from 2021-04-05T15:00

You might be surprised by what actually happens in sales calls. Especially from your prospective client's point of view. Tell us after if this shifted your thinking.

Pricing Your Offers from 2021-03-29T15:00

Have you ever wondered or worried how to price your offers? Creating offers is often a first step people take away from project and one-on-one work. Let's take a look at what's involved to make ...

The Circular Business Model vs The Old School Ascension Model from 2021-03-22T15:00

The question we answer in today's episode takes us deeper into the whats, hows and whys of the circular business model we spoke about in a previous episode.

We dove into how it differs fr...

How to Make Day Rates Work for You from 2021-03-15T15:00

Today's episode is all about day rates. We talk boundaries, positioning, onboarding and offboarding, and how to make sure you don't get yourself into a situation where your client is expecting y...

How do you define success? Money? Satisfaction? Something else? from 2021-03-08T16:00

There's a lot of banter in the business world about hitting that coveted six figure mark. But what else matters?

How do you measure success and craft a business you enjoy day in and day o...

How do you manage to execute on client work AND grow and scale your business? from 2021-03-01T16:00

Today, we address the age old question, how do you find time to work in your business and on your business?

We talk about how we each tackle that and how to get traction...

The Fastest Route to 5-Figure Projects from 2021-02-22T16:00

Today, we tackle a listener's hypothetical question about how to charge multiple five figures per project fast. The short answer is product market fit, reputation, and mindset. And the long answ...

Bro Marketing, Coercion, and Persuasion from 2021-02-15T16:00

In today's episode, we dive right into the controversial topic of bro marketing. What it is, what we think of it, and the fine line between coercion and persuasion.

Paid Communities - When to Stay and When to Go from 2021-02-08T16:00

There are some phenomenal resources in the copywriter community. Trainings, group programs, masterminds, you name it. Amazingly, it's available. That hasn't been true for all that long.

W...

Tips for Making Your First Hire from 2021-02-01T16:00

This week, we dive into how to make your first hire in your business.

We chat about what to nail down before you look for someone. We explain the difference between a Virtual Assistant an...

Kirsty&Amy Discuss 2020 and the Major Moves We Both Made from 2021-01-25T16:00

2020 is finally behind us.

We can all breathe a deep sigh of relief. Kirsty and I both managed to make some pretty big changes during 2020. We thought it might be interesting to give you ...

How Reflective Practice Can Grow Your Business from 2021-01-18T16:00

Today, among other things we talk about reflective practice and how to think about your business, how to think about growth, how to think about challenges and a specific tool that makes that pla...

How Much Voice of Customer Research is Enough? from 2021-01-11T16:00

Today's writer asks us about voice of customer research. And so we talk about the power of VOC research, why it matters, how we each do it and how it sets conversion copywriters apart from other...

Can Imposter Syndrome Actually Be a Good Thing? from 2021-01-04T16:00

In today's episode, we talk about the one universal truth of having your own business: imposter syndrome.

We dive into why it's not a one-and-done type thing, how it can actually be an in...

When a Client Relationship Goes South from 2020-12-21T16:00

In this episode, we dive into an elephant in the room type situation with a client, a copywriter, and a graphic designer. We talk about the importance of context, working with the client when th...

How to Nail Your Next Sales Call from 2020-12-14T16:00

In this episode, we help a business owner who's ready to come out on their own after building their skills subcontracting through a big name in their space, but who is a little wobbly when it co...

Pregnant? How and when to talk with your clients about your plans for maternity leave. from 2020-12-07T16:00

In this episode, we talk about the sticky issue of maternity leave. When do you tell your clients? How do you handle it? What do you do if you're on retainer? What do you do if you're planning t...

What's the difference between launch copy for products and for courses? from 2020-11-30T16:00

In today's episode, we discuss the difference between launch copy for courses and launch copy for products, whether there are any other types of launch copy that you need to know about, and whet...

How to Deal with Difficult Clients and the Dreaded Scope Creep from 2020-11-23T16:00

This episode of Business Badassery is all about difficult clients and the dreaded scope creep. We talk preemptive verse responsive strategies, the value of a solid process, and how generosity fa...

When your rates and skills outpace your client needs...you need new clients! from 2020-11-16T16:00

In today's episode, we talk about what to do when your copy skills and your rates no longer match your client base. Or when your copy skills and rates do match your client base, but they're sudd...

The Problem with 'Ready' from 2020-11-09T16:00

In this episode, we talk about the problem with the idea of being ready, how to pick a path for your business, the value of thick skin and the business of permission.

So, yes, we are divi...

Coping with COVID as a Small Business Owner from 2020-11-02T16:00

There's no question that these are very odd times and you are not alone if you're feeling overwhelmed some days, laser-focused on others, and you don't give a rip on the days in between. None of...

How to Manage Multiple Client Projects and Maintain Your Sanity from 2020-10-26T15:00

In this episode, we cover two things you need to know about yourself to maintain balance with your client projects, how to set boundaries with your clients, some ideas for handling multiple clie...

Running Productive Discovery Calls from 2020-10-19T15:00

"I feel like I'm wasting a lot of time on discovery calls that don't pan out. How do you know whether someone is a good fit before you actually get on Zoom?"

In this episode, we discuss t...

Freelancers - How to Sync Your Prices with Your Experience from 2020-09-12T00:09:48

Today’s question is: "When you're first starting out, how much would you admit to clients about how new you are, what you don't know, and what you do know?  Listen