Episode 11 Institutional trust...where did it go? - a podcast by Shift Control

Take 2. Institutional Trust. In light of recent events, I have thought long and hard about continuing the podcast series - sales and marketing isn't top of most peoples personal or professional agendas, and quite rightly.

This episode focuses on institutional trust - or lack of - specifically within Media and Government, typified through the day to day activities of both, projected through social media and broadcast channels.

The Edelman Trust barometer gets a bit of kicking deservedly so, in my opinion and I reference some brilliant works by Alan De Botton and Randy Olson amongst others.

Any questions or if you would like to get in touch - email paul@shift-control.co.uk

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