#67: Managing the UK’s largest under 5’s app portfolio with Ian Irving, Senior SEO & ASO Specialist in BBC - a podcast by Business of Apps

If you live in the United Kingdom and have kids under 5 years old, then there’s a big chance that they play with apps on their tablet developed by the British Broadcasting Corporation (BBC).  Today’s guest is  Ian Irving, Senior Search Engine Optimization (SEO) and App Store Optimization (ASO) Specialist in the BBC Children’s and Education Department. Ian talks about what it takes to manage app marketing for the largest portfolio of mobile apps for children. Today’s Topics Include: ?? Young at Heart: Ian’s journey from wanting to be a teacher to building apps for kids ?? BBC: Not only a reliable source for news, but educational and safe apps for children ?? Four Main CBeebies Apps: Playtime Island, Go Explore, Get Creative, and Storytime

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