#72: WWDC 2021 implications for iOS developers with Justin Welter, VP of Brand Performance and BD at AdColony - a podcast by Business of Apps

Every June, software developers around the world eagerly wait for Apple to release what it has in store for them. Usually, it’s technical iOS and marketing application updates.  Today’s guest is Justin Welter, VP of Brand Performance and Business Development at AdColony, which is a mobile in-app video network that helps publishers monetize their content through video ads. Today’s Topics Include: ?? WWDC 2021: Apple announced APIs that’ll be easy for developers to use and save time ?? A/B Testing: Apple adds this feature that’s especially important for growth marketers ?? App developers still waiting for more info and insights from Apple about changes ?? Favorite Part of WWDC21: At the very end when earnings were announced ?? Apple’s armageddon? ATT impact was better than expected opt-in rates, best practices

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