#99: Are we living through the App-ocalypse? with Brett Orlanski, SVP Product and Sales at Bango - a podcast by Business of Apps

In every industry there are periods of slow gradual changes and very rapid ones, when companies have to adopt quickly and deal with the consequences of those changes to keep their business afloat. Last April, Apple finally released its ATT framework, ATT stands for App Tracking Transparency that implies for app marketers to be able to track app users action across multiple apps they need to ask for permission first. This February, Google introduced its Privacy Sandbox for Android with a similar function. All in all, today we’ve got two major mobile platforms that have drastically changed the app tracking and this is the topic for my conversation today with Brett. Today’s Topics Include: Brett’s background How privacy changes hurting app marketers today How we

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