#5: Customer Onboarding with Ola Puchta and Susan Ostojska, Growbots - a podcast by Aly Mahan

from 2017-08-04T13:40:45

:: ::

This week, Aly talks with Ola Puchta and Susan Ostojska, part of the CS team at Growbots.

They explain the development of their new onboarding process and give some pointers on how to think about what the customer needs from it. They also talk about scaling, prioritization, and how they spend their time.

Key Takeaways
- How not having a free trial helps Growbots.
- Why a high-touch onboarding process can’t scale.
- How automated messages help the onboarding process.
- The importance of data when it comes to CS.
- Why onboarding communications should just get to the point.

Who Should Listen?
This episode is perfect for CS teams who are in the process of building or just want to improve their onboarding.

Resources
- Find Aly on Twitter: https://twitter.com/AlyMahan
- Ola on Twitter: https://twitter.com/puchtaola
- Susan on Twitter: https://twitter.com/zuzannaostojska
- The Receptive Launchpad: https://help.receptive.io/hc/en-us/articles/115000726211
- Groove HQ Blog: https://www.groovehq.com/blog
- Zuora Podcast: https://www.zuora.com/guides/launching-subscribed-podcast/

Further episodes of Churn It Up: Customer Success Podcast

Further podcasts by Aly Mahan

Website of Aly Mahan