Season 1. Episode 19: No More Random Acts of Marketing - a podcast by Jeff Pedowitz

In this episode of CMO Insights, Jeff interviews Lisa Cole, Corporate VP and CMO of Huron. Lisa talks about what it's like to move from consulting to the client side. She also discusses shifting the mindset of marketers and eliminating "random acts of marketing" and focusing on the customer journey.
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Further episodes of CMO Insights

Further podcasts by Jeff Pedowitz

Website of Jeff Pedowitz