Season 3. Episode 13: Changing the Channel : Jennifer Anaya, Vice President of Marketing for North America at Ingram Micro - a podcast by Jeff Pedowitz

from 2020-09-20T22:18

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       In this episode of CMO Insights, Jeff Pedowitz sits down with Jennifer Anaya, Vice President of Marketing for North America at Ingram Micro.
Ingram Micro is the largest global technology distributor. In this role Jennifer is changing the dialog about marketing in the IT channel in inspiring new and unconventional ways for Ingram Micro and their business partners to go to market. Her responsibilities include developing the branding market strategies and services that generate measurable business results.Additionally, Jennifer is responsible for leading and managing the daily operation of agency Ingram Micro, an $80 million marketing services and event agency. Oversight of Ingram Micro’s global partner community called Trust X Alliance and also the companies regional SMB Alliance community.

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