Season 3. Episode 2: Thinking Global. Acting Local : Shane Elliot, VP Global LSS Marketing at Agilent Technologies - a podcast by Jeff Pedowitz
from 2020-09-20T20:00
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In this episode of CMO Insights, Jeff Pedowitz sits down with Shane Elliot, VP Global LSS Marketing at Agilent Technologies.
Shane talks about:
The big challenges for large, global companies like Agilent Technologies
The need to transform to stay ahead of ever-evolving customer needs
Creating and curating localized content while maintaining global consistency and efficiency
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