Season 4. Episode 2: The DTX Change Impact : Alison Murdock, CMO at SocialChorus. - a podcast by Jeff Pedowitz

In this episode of CMO Insights, Jeff Pedowitz sits down with Alison Murdock, CMO at SocialChorus.
In this video, Alison talks about:

Digital transformation and the importance of communicating the change internally

Educating your market — raising awareness that there is a problem and letting people know what’s possible

The use of predictive technologies to optimize Sales cadence


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