Season 5. Episode 1: The Shift to ABM, Cynthia Gumbert, SVP of Marketing and Analytics at Quick Base - a podcast by Jeff Pedowitz

This week’s guest on CMO Insights is Cynthia Gumbert, SVP of Marketing and Analytics at Quick Base.
Cynthia shares;

How Quickbase is focusing on Account Based Marketing initiatives

How her team is looking at every piece of the customer journey to improve the customer experience

The challenge of having a diverse audience set and still provide the right content at the right time.


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