Season 5. Episode 12: Customer Lifetime Value : Shane Lennon from @VirtualCMO - a podcast by Jeff Pedowitz
from 2020-09-23T14:16
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In this episode of CMO Insights, Jeff Pedowitz sits down with Shane Lennon fromĀ @VirtualCMO.
Shane talks about:Not only aligning sales and marketing but also aligning with the product team
Focusing on the customer as a product goes to market and studying the customer life cycle journeyThe lifetime value of customers and how we can continuously to deliver value to them
Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
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