Season 5. Episode 3: Putting in the Work, Jeanne Hopkins, Executive Vice President and CMO for Ipswitch - a podcast by Jeff Pedowitz

In this episode of CMO Insights, Jeff Pedowitz sits down with Jeanne Hopkins, Executive Vice President and CMO for Ipswitch.
Jeanne talks about;The changing role of of marketing and the CMO’s role over the past 14 years

How putting in the work with sales and marketing to align will improve results in the short and long termHer words of advice to up-and-coming CMO’s.


Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices

Further episodes of CMO Insights

Further podcasts by Jeff Pedowitz

Website of Jeff Pedowitz