Season 5. Episode 7: Biometric Marketing, Al Silvestri, Partner and CMO at COFFEE Labs - a podcast by Jeff Pedowitz
from 2020-09-23T12:50
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In this episode of CMO Insights, Jeff Pedowitz sits down with Al Silvestri, Partner and CMO at COFFEE Labs.
Al talks about:
Using data gathered from biometrics to define optimism and understand risk tolerance
Rethinking content based on data gathered from crowds in real time
The radical changes marketing will go through in the next few years
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