CMO Talks with Phil Bliss, Founder, Perceptible - a podcast by IT World Canada

In this episode of CMO Talks, host Fawn Annan explores why audible search is making YouTube a hot format for video podcasts. Praised by pundits as game changing for marketers, audible search is providing outstanding recognition of key words from videos that was previously impossible. Digital pioneer Phil Bliss, founder of Perceptible Group, takes Fawn through the mechanics and ROI of using audible search.

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