Michael Stelzner from Social Media Examiner (281) - a podcast by Content Marketing Institute(CMI) Podcast Network

from 2021-06-03T10:00

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The first of a series of interviews with case studies from the Content Inc. book. Michael talks about how he used a content-first model to build a multi-million-dollar business.

Michael covers some key topics including:

- The future of social media
- How to put email at the center of your strategy
- Long-form content as a differentiator
- The opportunities in podcasting
- Misconceptions about snackable content
- YouTube analytics
- Outsourcing and managing content.

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See all Content Inc episodes at the Content Inc. podcast home.

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Order the new version of Joe's best-selling book today - Content Inc.: Start a Content-First Business, Build a Massive Audience and Become Radically Successful (with little to no money)

Further episodes of Content Inc with Joe Pulizzi

Further podcasts by Content Marketing Institute(CMI) Podcast Network

Website of Content Marketing Institute(CMI) Podcast Network