#218 Lotte Jeffs: The Art of Soft Power In A Harsh World - a podcast by Emma Gannon

My guest today is Lotte Jeffs - author, journalist and previous acting Editor of ELLE magazine. She writes for a wide variety of publications including The Times, The Telegraph and The Guardian covering topics from fashion and style to sexuality and gender to social trends, memoir, and observational humour pieces. As well as writing award-winning columns, she writes colourful and newsworthy celebrity interviews and has in the past two years written cover profiles of Kristen Stewart, Karlie Kloss, Lana Del Rey and Victoria Beckham, to name a few.

Her new book How To Be A Gentlewoman: The Art of Soft Power in Hard Times is out now and in this episode we discuss book writing, failure and career pivoting.

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