The Role of Brand Perception in Content Creation - a podcast by Dayo Tinkerman

In the content creation process, you have to ensure you have a clear idea of your brand image. 

Not all content is good for your brand. To ensure consistency in your communication, you need to ascertain who your target audience is, the way, and how your audience speaks is also essential.

It is this insight that fosters a greater emotional connection with your audience when done properly. You need to ensure that you put in proper work into ensuring that the content you create sits well with your target audience and is consumable by them.

Further episodes of DDB

Further podcasts by Dayo Tinkerman

Website of Dayo Tinkerman