ROI of Everything: The Playbook of a 4-time Tech CMO with Grant Johnson, CMO of Emburse - a podcast by Caspian Studios

Grant discusses his holistic view of marketing, encompassing the four key levers and how they work together in an integrated marketing framework, as well as why the best strategies are customer-focused, how to be adaptable in applying your playbook, and much more.

Further episodes of Pipeline Visionaries

Further podcasts by Caspian Studios

Website of Caspian Studios