The Uncommon Art of Creating B2B Brand Champions and Super Bowl Ads with Joanie Wang, Director of Marketing at Expensify - a podcast by Caspian Studios

Joanie discusses how Expensify’s relentless focus on end-user experience turns customers into devoted champions of the product, how they work to cultivate a positive brand experience in every consumer interaction, and the process of launching their massively successful Super Bowl ad campaign.

Further episodes of Pipeline Visionaries

Further podcasts by Caspian Studios

Website of Caspian Studios