Is ROI Really What You Are Looking For? – Show 148 - a podcast by Erin Sparks, Site Strategics

from 2015-09-22T12:25:45

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The Industry’s Favorite SEO Podcast #EDGETALK : Is ROI Really What You Are Looking For? There’s a lot of talk about return on investment as a marketing metric…but ROI is inherently flawed for campaign-based marketing. A new look at ROI might be just the remedy we need to build a […] The post appeared first on .