Episode 3 - Camera As Input - a podcast by IPG Media Lab: Scott Elchison

Overview: Welcome to Floor 9! This week we dive into the trend Camera as Input. Building off last week's episode we discuss the importance of the smartphone’s camera. From AR and selfie culture to defining the next iteration of the branded asset pack, cameras have had a greater impact than one might think. But to what extent? Download and listen to find out! What We Covered: Brief definition of the trend Camera as Input We tally up how many cameras are in circulation Discussion on mobile AR, visual search, 3D assets and moreAngel makes us laughSelf Fatalities Chart: https://www.statista.com/chart/4341/the-most-frequent-causes-of-selfie-fatalities/

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