FTR 048: Amy Mattinat – Our Technicians Are Car Doctors - a podcast by Carm Capriotto, AAP

Amy Mattinat is the owner and manager of Auto Craftsmen in Montpelier, VT. Her shop is an ASE Blue Seal Shop, AAA approved and she is a member of ASA, SBN& WiAC.  Along with running her independent repair shop, she is able to combine her three passions: teaching small business owners how to run a successful business, teaching car care and safety to the general public and educating young people about the many career opportunities available in the auto care industry.

Amy was awarded the  2012 Top Female Shop Owner of the Year by the Car Care Council Women’s Board, Honored as a 2014 Professional Woman of the Year by the National Association of Professional Women, Awarded the 2015 U.S. Small Business Administration’s Vermont Women-Owned Business of the Year, Awarded the 2016 AAA Business of the Year in Vermont and served as President of Women in Auto Care 2014 through 2016. Listen to Amy’s previous episodes https://remarkableresults.biz/?s=%22Amy+Mattinat%22 (HERE).Key Talking Points:


ASE is our credentialing in our industry. They are what we haveThey are our doctor credentials

We fix our sick patients (vehicles)We keep them safe (vehicles)




Anyone can go to Sears, buy some tools, put up a sign and start working on carsWe get them when they can’t be fixed

Our technicians are car doctorsA Technician Win

Technician pathway. Pride of accomplishment.

They will stand taller as they are proud of their achievementsAs a shop owners Amy wants ASE certifications from her technicians  




A Win for the Shop OwnerCreating a culture of excellence.

All techs certified you achieve ASE Blue Seal and you can promote this differentiation with your customer and the marketplaceMarket your ASE certifications. On the ‘wall of fame’ and in social media and on your website

https://ase.com/drivers (https://ase.com/drivers)   is made for the consumerUse blog posts to educate your customer on automotive repair




ASE role is to test the technician so you can promote their certification 



A special thanks to Amy Mattinat for sharing her passion– For The Record.

Books mentioned in the content library https://remarkableresults.biz/books/ (HERE)Leave me an honest review on https://airtable.com/tblOgQmbnkHekpl0L/viwSbPkieMNhLOmtK/recQNomCKr1D5I9x4 (iTunes). Your ratings and reviews really help and I read each one of them.

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This episode is brought to you by FlexCheck Auto Digital Vehicle Inspection Software.Savvy shop owners use vehicle inspections to find additional work on a vehicle that the vehicle owner may not know is needed. The most successful shop owners fully inspect every car, every time. It benefits the vehicle owner more than the shop because most vehicle owners want their autos to be reliable.

FlexCheck Auto takes the power of a shop’s inspection process and puts it in the palm of your technician’s hand so that pictures, video, and vehicle specific notes about a vehicle’s condition can be shared quickly with vehicle owners. This simple, fully customizable system is designed to operate on any Android device. It improves technician efficiency in the bays, service writer efficiency at the counter, increases average repair order and builds trust with vehicle owners.

Today’s vehicle owners want to receive their vehicles health status electronically, this makes FlexCheck Auto the most transparent way to do sell auto repair. Try it for free for 30 days! Go to http://www.flexcheckauto.com (FlexCheckAuto.com) to learn more.http://eepurl.com/bhqME9 ()

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