Unpacking Localization Strategies for a Global Hospitality Brand - a podcast by RWS Moravia

The 80/20 rule. User-generated content. De-centralized translation management. Some of the strategies Marriott International uses to achieve its globalization goals are breaking new ground–not only for one of the world’s most respected brands, but also for the hospitality industry worldwide.

Further episodes of Globally Speaking

Further podcasts by RWS Moravia

Website of RWS Moravia