The RIGHT Way to Run Ads and Build Funnels with Jason How - a podcast by Joe Casabona
from 2021-09-20T06:02
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Hey everybody and welcome to episode 234 of How I Built It, the podcast that offers actionable tech tips for small business owners. Today's sponsors are TextExpander, and Nexcess. Jason How knows a thing or two about ads, start with this: don't start with Ads. Jason gives us a couple of important aspects of running ads you think to think about before actually running the ads - like how to get your offer to a place that will compel people to actually click on ads.
Top Takeaways
- BEFORE you run any ads, you need to get your offer right. Figure our whom you serve and do the research to make sure your offer is a good one.
- The messaging will be completely based on the offer.
- Get people into your funnel with a clear CTA, and have a good confirmation page.
Show Notes:
- Jason How
- Jason on Linkedin
- Jason on Facebook
- Jason on Twitter
- Agency J on Linkedin
- ZipMessage
- S.I.N. Offer by Todd Brown
- Hyros
- Creator Crew
Sponsored by: Nexcess | TextExpander
Further episodes of How I Built It - Case Studies
Further podcasts by Joe Casabona
Website of Joe Casabona