Christian Fonnesbech (Leverage Partnership) - Passion is Good but Passion+IP is better - a podcast by Jay Powell

For successful developers, IP is more than half the company's total value! But how do you build this value? Christian Fonnesbech will share the creative and business-related foundations of building long-term brands and IPs.

Takeaways:

- Why are IPs so valuable? 

- How does IP help you build a sustainable company?

- What's the difference between an IP and a Brand?

- What are the foundations you need to build a lasting IP?

- What are the foundations for an impactful Brand?

To learn more about the show or our online business matchmaking events for indie developers visit: indiegame.business

Indie Game Business is produced by The Powell Group: powellgroupconsulting.com

Watch the official live stream: twitch.tv/indiegamebusiness

Watch Indie's live stream: twitch.tv/INDIE

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The Twitters to follow -

Indie Game Business: twitter.com/BusinessIndie

Powell Group Consulting: twitter.com/PowellGrp

Jay: twitter.com/Powell_Jay

INDIE: twitter.com/TheRealIndie

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