016: Six Best Books on Creativity: The Classics that Teach the How and Not the Why - a podcast by Drew Boyd

from 2020-11-09T09:00

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If you like creativity and innovation, there are a lot of great books out there that cover a wide range of topics. So how do you know which ones to get? 

Unfortunately, 90% of the books out there just talk about the importance of creativity and not about the “how.” So be wary of books that over promise and under deliver. Choose books that give you the skills, tips, techniques, and stories that drive you to a better creative place.

Today, I’m giving you a list of my top 6 books on creativity and innovation. These are the classics that teach the how, not the why! 

In this episode you’ll hear:

  1. Why I chose these books
  2. Outline of these Top 6 creativity books
  3. The criteria for choosing a great book on creativity 

Resources from this episode:

Think!: Before It's Too Late by Edward de Bono

https://www.amazon.com/Think-Before-Its-Too-Late/dp/009192409X

Mastering the Dynamics of Innovation by James Utterback

https://www.amazon.com/Mastering-Dynamics-Innovation-James-Utterback/dp/0875847404

The Creative Mind: Myths and Mechanisms by Margaret Boden

https://www.amazon.com/Creative-Mind-Myths-Mechanisms/dp/0415314534

Creative Cognition: Theory, Research and Applications by Ronald Finke, Smith Steve, and Thomas Ward

https://www.amazon.com/Creative-Cognition-Theory-Research-Applications/dp/0262560968

Creativity in Product Innovation by Jacob Goldenberg

https://www.amazon.com/Creativity-Product-Innovation-Jacob-Goldenberg/dp/0521002494

The Act of Creation by Arthur Koestler

https://www.amazon.com/Act-Creation-Arthur-Koestler/dp/1939438985

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Episode Credits

If you like this podcast and are thinking of creating your own, consider talking to my producer, Danny Ozment.

He helps thought leaders, influencers, executives, HR professionals, recruiters, lawyers, realtors, bloggers, coaches, and authors create, launch, and produce podcasts that grow their business and impact the world.

Find out more at https://emeraldcitypro.com

 

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