Podcasts by Creativity Inside the Box
Drew Boyd is a global leader in creativity and innovation, international public speaker, award-winning author and innovation blogger, and university professor who has worked with clients such as GE Aviation, Johnson & Johnson, L'Oreal, Stryker, Danaher, Kaiser Permanente, Eli Lilly, Underwriters Lab, Procter & Gamble, Cincinnati Bell, and Toyota. He teaches teams, businesses and governments how to solve tough problems to create a culture of innovation and a flowing pipeline. Drew reframes the innovation process in a way that makes people more—not less—creative.
Creativity Inside the Box features structured creativity and innovation strategies for leaders who want to think differently, be more innovative, implement change and, grow. The conversations you'll hear will help you apply innovation methods to services and processes, overcome resistance to ideas, and create a culture of innovation.
Further podcasts by Drew Boyd
Podcast on the topic Management
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103: Thinking Outside the Box - A Misguided Idea from 2022-08-01T08:00
“Think outside the box.” We’ve all heard this phrase, been told to follow its advice, and probably even instructed others to do so.
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102: The Division Technique - Cut and Rearrange to See New Possibilities from 2022-07-25T08:00
Without even realizing it, you’ve used the creativity technique of division before. In fact, you’ve probably used it many times. When it comes down to it, divisio...
Listen101: A Quick and Effective Way for Expressing Yourself Creatively from 2022-07-18T08:00
How many times have you found yourself fumbling for the best way to describe something? Perhaps you’ve felt that no matter how clearly you’ve explained your subje...
Listen100: Which Technique is Best for Certain Situations from 2022-07-11T08:00
Have you ever wondered if certain creativity techniques are better to use in certain situations? If so, this episode is for you.
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099: Be More Curious To Be More Creative - New Research On This Important Link from 2022-07-04T08:00
Let me ask you: which is more important, curiosity or creativity?
Well, the truth is, that’s a trick question. As I’...
Listen098: What Can We Learn From Doctors and Their Creative Approaches to Disease? from 2022-06-27T08:00
What can doctors teach us about creativity?
People in the medical field actually have a lot of knowledge and experie...
Listen097: Take Drew's Final Exam on Creative Thinking from 2022-06-20T08:00
Imagine taking an exam that tests you on your creative skills.
Then imagine your final grade in a graduate course ri...
Listen096: Is Virtual Idea Generation Less Effective Than In-Person? It Depends on the Technique! from 2022-06-13T08:00
Are you as creative in the virtual world as you are in person?
This is an important question to be asking right now....
Listen095: Fusion! A Clever Little Tool to Boost Your Creative Output from 2022-06-06T08:00
We know that creativity is, simply put, the sudden collision of two previously unrelated things. However, have you ever stopped to think about what would happen i...
Listen094: Three Words of Advice for College Graduates and Career Changers from 2022-05-30T08:00
As a professor, I’ve worked with people of various backgrounds and majors and given them career coaching. I’ve taught them what to think about as they leave colle...
Listen093: A Powerful New Web App to Generate Creative Ideas from 2022-05-23T08:00
Attribute dependency is one of the most challenging creativity techniques to master.
For many of us, it can be confu...
Listen092: Why I Hate the Post-it Note as an Example of Creative Thinking from 2022-05-16T08:00
I hate Post-it notes.
No, that’s not true. I love them as a product. I use them nearly every day.
091: Don't Be Fooled When Assessing Creative Work from 2022-05-09T08:00
Ever said, “I’ll know it when I see it?”
I said this recently to a salesperson in an art gallery. I wasn’t looking...
Listen090: College Graduates! Get a Head Start With These 5 Creativity Tips from 2022-05-02T08:00
It’s graduation season! College seniors are getting ready to walk that stage, receive their diplomas, and enter the workforce.
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089: 5 Ways to Tackle Challenging Problems from 2022-04-25T08:00
Success doesn’t mean doing everything perfectly. It doesn’t even depend on what you accomplish in life. Rather, success is based on how you overcome the challenge...
Listen088: Think Inside the Skyscraper - Lessons From the World's Tallest Building from 2022-04-18T08:00
I always say “think inside the box.” However, this week, I want you to instead think inside the skyscraper!
We’re ...
Listen087: Think Inside the Airport - Pattern Spotting While You Travel from 2022-04-11T08:00
Do you want to be a more creative person?
Of course you do! Otherwise, you wouldn’t be listening to this podcast. Listen
086: Creativity Lessons From a Parking Garage from 2022-04-04T08:00
There is an old saying that necessity is the mother of invention. Well, is that really true? Does necessity cause us to want to be more creative? You will find it...
Listen085: The Path of Most Resistance to Creative Thinking from 2022-03-28T08:00
Water that follows the path of least resistance is the easiest route to arrive at its final destination. The same can be said about our minds, too, which tend to ...
Listen084: Are You Creative? Let's Find Out from 2022-03-21T08:00
Do you think of yourself as a creative person? In this episode, you're going to find out!
Now, I’ve read a blog abou...
Listen083: Can Computers Think More Creatively Than Humans? from 2022-03-14T08:00
Do you think computers will be able to do creative thinking as humans do? The idea of artificial intelligence has been around for a very long time. And since then...
Listen082: The Relaunch of Creativity Inside the Box from 2022-03-07T09:00
Welcome to Creativity Inside the Box, formerly Innovation Inside the Box. I started this podcast back in 2020 and I was talking about innovation broadly - how you...
Listen081: Do Rooms Designed for Creativity Work? from 2022-02-28T09:00
Is there a room or a space in your home where you think you are your most creative? If not, how do you then create a space that allows you to be your most creativ...
Listen080: Creative Ideas From 2012: How Did They Turn Out? from 2022-02-21T09:00
Back in 2012, The New York Times released an article entitled “32 Innovations That Will Change Your Tomorrow.” It was basically a list of 32 different innovations...
Listen079: Is There A Magic Pill For Creative Thinking? from 2022-02-14T09:00
Can you really learn to be more creative? Well, of course you can, but what if you didn't want it to take the time to actually learn it? <...
Listen078: Getting Corks Out of Wine Bottles Leads to Creative Breakthrough from 2022-02-07T09:00
Ever removed a cork from a wine bottle? If so, you also know how to remove a baby from its mother’s birth canal!
Jus...
Listen077: Outside Versus Inside the Box - Which Thinking Approach is Most Important to Your Success? from 2022-01-31T09:00
Have you ever heard of divergent and convergent thinking?
In the world of creativity, these two terms come up quite often. ...
Listen076: Are You a Consumer of Creativity? from 2022-01-17T09:00
Do you want to become a more creative person?
Well, of course you do. Otherwise, you wouldn’t be tuning into this po...
Listen075: Contradictions: A Pathway to Creative Thinking from 2022-01-10T09:00
Life is full of contradictions, isn’t it?
We often have two ideas in our heads that are in opposition with one anoth...
Listen074: The Beatles Get Back to Basics With Structured Creativity from 2022-01-03T09:00
The Beatles are making a comeback.
Well, sort of.
They
073: Top Ten Most Underappreciated Creative Inventions from 2021-12-27T09:00
When does a creative idea get so old that people stop appreciating it and start just expecting it?
I’m not sure I ha...
Listen072: Oh, to Be In Two Places At Once from 2021-12-20T09:00
Have you ever been invited to a party or other event but had something else you really wanted to do at the same time? Maybe in these instances, you’ve said to you...
Listen071: It's About Time to Be More Creative from 2021-12-13T11:50:35
If you’ve been listening to this show for any length of time, you’ve more than likely come to realize that learning creativity takes time. However, it is time wel...
Listen070: Does Brainstorming Work, Compared to What? from 2021-12-06T09:00
Brainstorming. We’ve talked about it here on the podcast before. Regular listeners will likely remember that I’m not a big fan.
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069: The Patterns in Thanksgiving Dinner from 2021-11-29T09:00
We’re getting ready to embark upon the holiday season here in the US. It all starts with one of my favorite holidays, Thanksgiving. I especially love this holiday...
Listen068: Imagine the Game of Football Gets Creative from 2021-11-22T14:45:46
If you live in the United States, you know that it is football season here. Regardless of whether you’re into pro football, college football, or none of the above...
Listen067: As One Thing Changes, Another Thing Changes - The Power of Adaptability from 2021-11-15T09:00
As one thing changes, another thing changes.
That may sound like a simple (and perhaps obvious) phrase, but if you c...
Listen066: Never Look Inside a Woman's Purse - Unless You Want to be More Creative from 2021-11-01T08:00
There’s an old saying that goes like this: “Never look inside a woman’s purse.”
Boy, do I know that to be true! I do...
Listen065: Is It Creative to Copy Others? from 2021-10-25T08:00
The title of this episode reveals the question on many of our minds: is it creative to copy someone else’s idea?
At ...
Listen064: Can You Learn Creativity? Check Out These Amazing Ideas from Students Using SIT from 2021-10-18T08:00
If you’ve been tuning in to the podcast for a while, you probably remember the one thing I always say: creativity is a skill that anyone can learn.
...
Listen063: Home, Home on the Range - Creative Lessons in Our National Parks from 2021-10-11T13:50:04
“Oh, give me a home where the buffalo roam, where the deer and the antelope play!”
You probably recognize that lyric...
Listen062: The Creativity Crystal Ball - How to Improve the Quality of Your Ideas from 2021-10-04T08:00
We all want to improve the quality of our ideas. If you didn’t, you wouldn’t be here.
So let me give you one quick t...
Listen061: Mayochup - The Act of Creation in Food Flavors from 2021-09-27T08:00
Creativity is nothing more than the collision of two previously unrelated things.
To be creative, you simply have to...
Listen060: Elephants and Mice - Creative Lessons from Nature from 2021-09-20T08:00
Do you remember being told as a kid that elephants are afraid of mice? Well, I hate to break it to you, but that’s not true. Despite what we saw in the cartoons, ...
Listen059: You're More Creative Than You Think, IF You Persist! from 2021-09-06T08:00
Today, I’ve got some bad news and some good news.
Good news first: you’re probably more creative than you think you ...
Listen058: Overcoming Your Fear of Creativity from 2021-08-30T08:00
Fear of failure is one of the biggest barriers to creativity.
However, if you struggle with fear, don’t despair. The...
Listen057: Creating Mind-Blowing Concepts for Toilet Paper with Attribute Dependency from 2021-08-23T08:00
Today’s topic is toilet paper.
Yes, you read that right. We’re talking about toilet paper on the podcast.
... Listen056: Think Inside the Umbrella - Four Thousand Years of Innovation from 2021-08-16T08:00
Today, instead of innovating inside the box, I want you to think inside the umbrella.
Believe it or not, the umbrell...
Listen055: Saving Bees with Structured Creativity - The Task Unification Technique in Action from 2021-08-09T08:00
You may not realize it, but there is a very important part of our food chain that is under duress.
One-third of the ...
Listen054: I have a great idea! Now what? from 2021-08-02T08:00
Have you ever said the following? “I’ve got this great idea! If only I could explain it to you…”
I’m willing to bet ...
Listen053: My Apologies to the Wheel - Is It Creative? from 2021-07-26T08:00
A few episodes ago, I talked about what I considered the world's greatest invention. And in that episode, I made some disparaging comments about the wheel. I said...
Listen052: People Systematically Overlook Subtractive Changes from 2021-07-19T08:00
Less is more. We hear this phrase all the time, and it gives us this sense that taking things away or reducing complexity is a good thing. However, recent researc...
Listen051: One Year of Innovation Inside the Box from 2021-07-12T08:00
It’s time to celebrate here at Innovation Inside the Box!
We’ve passed the 50 episode mark which is a big deal for a...
Listen050: The Results Are In: New Inventions from the Multiplication Challenge from 2021-07-05T08:00
I gave you a challenge and you stepped up.
In case you missed it, a few episodes back I discussed the multiplication...
Listen049: Googling Your Own Mind: How to Search for Ideas Within from 2021-06-28T08:00
Creative people are those who have the ability to Google their own minds.
What does that mean?
048: Fear Not: Some Practical Tips for Overcoming the Fear of Innovation from 2021-06-21T08:00
One of the biggest barriers to your creative output isn’t your ability to be creative but your fear of being creative.
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047: Analog Transfer - A Creative Gemstone from 2021-06-14T08:00
I love a good analogy. They help us explain things, make comparisons, and bring clarification to complex issues. I use them a lot in the classroom and with my cor...
Listen046: Now It's Your Turn - Take the Innovation Challenge from 2021-06-07T08:00
Today I have two challenges for you.
One of these challenges is fairly easy while the other is comparatively hard. C...
Listen045: In Search of Bad Ideas from 2021-05-31T08:00
You’ve heard it a million times: “There is no such thing as a bad idea.”
Well, as hard as it may be to hear, that’s ...
Listen044: The Most Creative Invention Ever: Put it to Work for You from 2021-05-24T08:00
What is the most creative invention of all time?
That’s a profound question. You may be scratching your head trying ...
Listen043: There Is No Such Thing as an Ugly Baby from 2021-05-17T08:00
You know that feeling when you come up with a really creative idea?
You feel overjoyed. Your face lights up. It’s al...
Listen042: The Humor in Innovation from 2021-05-10T08:00
When you hear a joke, at what point do you laugh?
Do you laugh at the beginning of the joke, right when it begins? Listen
041: Why You Need to Stop Adding Things to Your Life from 2021-05-03T08:00
Think of a current problem in your life that you’re trying to solve.
Maybe you’re encountering an issue at work, som...
Listen040: The Most Underutilized Resource in Creative Thinking from 2021-04-26T08:00
Creativity is a team sport. It is not a solo event.
When you try to generate creative ideas all by yourself, you’re ...
Listen039: No Time? No Problem. Put Clutter to Work for You to Be More Creative from 2021-04-19T08:00
If you want to be more creative, turn off your phone and put it away.
No, I’m not trying to be your parent. I’m just...
Listen038: Boost Creative Thinking By Being Specific - Ten Tips to Generate Better Ideas from 2021-04-12T08:00
Creativity is nothing more than combining two things in an unexpected way. However, it is critical that it really is unexpected.
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037: Creativity for Charities from 2021-04-05T08:00
Do charities and nonprofit organizations also need to be as creative and innovative as for-profit companies? Absolutely!
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036: Gender Role in Creative Thinking - Not What You Think! from 2021-03-29T08:00
Guess who’s more creative – men or women?
If you answered either of them, you’re wrong. In fact, many people think ...
Listen035: Rejection Breeds Creativity from 2021-03-22T08:00
Most likely, there probably have been moments in your life where you have been rejected for your ideas. Getting rejected is a terrible feeling for sure. But try t...
Listen034: Rock, Paper, Scissors from 2021-03-15T08:00
No matter who you are, it doesn't matter if you're born creative or gifted in some way, everyone has the potential to become more creative, regardless of where yo...
Listen033: Creativity? Make It Someone Else's Problem from 2021-03-08T09:00
Are you struggling with creativity? Just make it someone else’s problem. Now, it doesn't mean you should just stop being creative and outsource your creative thin...
Listen032: Avoid Cliches Like the Plague - How to Speak and Write More Creatively from 2021-03-01T09:00
Cliches oftentimes do a good job of communicating what your point is. Other people understand them readily, but using the same old cliches can get boring. So how ...
Listen031: Two New Apps to Help You Learn Creativity from 2021-02-22T09:00
There are lots of ways for you to learn about systematic creativity. In today’s episode, I’m sharing with you two amazing apps right at your fingertips. At least ...
Listen030: The Power of Combining Things: How to be Creative Anytime with Simple Unexpected Combinations from 2021-02-15T09:00
There's no excuse for not being creative. You have the ability to be creative any time you want. And all it takes is a simple trick that I'm going to explain to y...
Listen029: Are You Sitting on The Next Big Thing? from 2021-02-08T09:00
Do you have an idea for a great invention you think is going to improve people’s lives and perhaps change the world? You may have been sitting on that idea for qu...
Listen028: Why Some People See Creative Ideas More Clearly Than Others from 2021-02-01T09:00
Are you one of those people that a company would choose to call to get feedback about their products or services? Do you have the right characteristics? In busine...
Listen027: Creative Ways to Improve How People See You: Adding Prestige to Who You Are from 2021-01-25T09:00
Today, I’m going to share with you some concepts and insights from my newly released book, Adding Prestige to Your Portfolio: How to Use the Creative Luxury Proce...
Listen026: What's In a Name? from 2021-01-18T09:00
Want to be more creative – fast? Here’s a shortcut to becoming more creative: change the names of the things around you every day. Names have a w...
Listen025: Mastering Creative Thinking: Two Techniques to Make Creative Thinking Stick from 2021-01-11T09:00
Creativity can be learned, and there are patterns you can use to generate creative ideas. If you’ve listened to our previous episodes, you’re pretty much familiar...
Listen024: The Creative Power of Thinking Big: How to Improve Your Ideas with One Simple Trick from 2021-01-04T09:00
Think big. You’ve probably heard that a lot of times. But does this apply to creative thinking as well? As leaders, we need to be more aggressive, take more risks...
Listen023: The Temptation of Creative Ideas: How We View Ideas Differently Depending on the Source from 2020-12-28T09:00
The next time you come up with a great idea, do me a favor – don't share it with anyone! If you want your ideas to have the best chance of getting accepted and im...
Listen022: You're Awesome! How Sarcasm Enhances Creativity from 2020-12-21T09:00
Comedian Bill Murray's classic line, "You're awesome!" was sarcasm at its best.
Sarcasm is the idea of using irony ...
Listen021: The Golden Rule of Creativity from 2020-12-14T09:00
Have you ever experienced working in a company where your colleagues tend to withhold information? And you know they’re not going to share it with you unless they...
Listen020: Where There's Hope, There's Creativity from 2020-12-07T09:00
If you're wondering why you just can't be creative or you’re almost losing that sense of hope of being able to generate a creative idea one day, well, don’t lose ...
Listen019: What Makes Something Creative? The Characteristics of Highly Innovative Ideas from 2020-11-30T09:00
Have you found the secret sauce in your product or service?
Well, it turns out, there are characteristics of highly ...
Listen018: Have You Reached Your Creative Peak? from 2020-11-23T09:00
Have you reached that point in your life when your creative output is at its optimal level? But when do you know if and when you’ve reached that peak? And what do...
Listen017: Finding Your Creative Sweet Spot: How to Make an Idea More Appealing from 2020-11-16T09:00
Not all ideas are equal. Ideas get resisted sometimes because either they're too complex – or they’re just plain boring they don’t make it to the center stage. Th...
Listen016: Six Best Books on Creativity: The Classics that Teach the How and Not the Why from 2020-11-09T09:00
If you like creativity and innovation, there are a lot of great books out there that cover a wide range of topics. So how do you know which ones to get? Listen
015: The Myth of Outside the Box Thinking: Why Brainstorming and Other Such Techniques Are Your Worst Enemy from 2020-11-02T09:00
Brainstorming = Innovation, correct?
A lot of people equate innovation with brainstorming. And that’s entirely false...
Listen014: Five Ways to Teach Your Children to be More Creative from 2020-10-26T08:00
Can you teach your children to be more creative? Of course! In fact, the systematic inventive thinking or SIT method that I’ve been covering for the past weeks ca...
Listen013: Attribute Dependency from 2020-10-19T08:00
We live in a world of change. Just look around you, everything is changing. But today, I’m going to talk about another level of change that you probably don't rec...
Listen012: The Myth of Post-It Notes and Other Serendipitous Inventions: Why Pure Chance is Not Your Creative Friend from 2020-10-12T08:00
Chocolate chip cookies, penicillin, Velcro, the microwave oven, and the game of basketball – what do all of those have in common?
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011: The Subtraction Technique: The Creative Power of Taking Elements Away from 2020-10-05T08:00
Imagine a package of powdered soup, a contact lens, a child's high chair, and an exercise bicycle.
What do you thin...
Listen010: The Multiplication Technique: A Simple Tool with Many Creative Surprises Inside from 2020-09-28T08:00
How does a company like Procter & Gamble take their air freshener product that’s lagging in the market and all of a sudden propel it to first place, adding 20 poi...
Listen009: How to Create and Run an Innovation Pilot Program from 2020-09-21T08:00
Once you've embraced this idea that creativity can be systematic, and you've started to invest time and energy learning the Systematic Inventive Thinking or SIT –...
Listen008: Fixedness: Your Main Barrier to Creative Thinking from 2020-09-14T08:00
Every day, you face at least one situation where a creative idea would come in handy. But there are just times when you feel like nothing comes out of you. Listen
007: Process Innovation: Unlocking New Value in What You Do Everyday from 2020-09-07T08:00
Does the SIT method work with services as well?
This is actually the most common single question that I get about in...
Listen006: Innovation Dream Teams: The Secret Formula to Drive Team Success from 2020-08-31T08:00
Does your organization struggle with generating better ideas? Unfortunately, the traditional brainstorming approach doesn't work.
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005: Why People Resist Your Innovative Ideas and How To Overcome It from 2020-08-24T08:00
With innovation comes resistance. They define each other. An idea can’t be innovative unless it’s met with resistance, so we should see it as a good thing. Listen
004: The Closed World Principle of Creativity from 2020-08-17T08:00
Have you ever experienced coming out of brainstorming sessions getting all frustrated because you and your colleagues are always coming up with those same old, cr...
Listen003: Divide and Conquer - How to Use the Division Technique from 2020-08-10T08:00
In today’s episode, we’re talking about how to develop our creativity. A common misconception is that creativity is a gift you are born with. In reality, it’s a s...
Listen002: Task Unification – The Go-To Innovation Tool to Break Functional Fixedness from 2020-08-03T08:30
Mankind has used patterns for thousands of years to solve everyday problems. Those patterns are now embedded into the products and services you see around you eve...
Listen001: A Path to More Creative Thinking from 2020-08-03T08:00
Innovation is a skill – it’s not a gift. It's not something you're born with. You can actually learn to be creative like you could learn any other skill whether i...
ListenWelcome to Innovation Inside the Box from 2019-12-31T16:08:38
Drew Boyd is a global leader in creativity and innovation, international public speaker, award-winning author and innovation blogger, and university professor who has worked with clients such as...
Listen