EP433 Opportunities Eat Strengths - a podcast by Ken Courtright

Steering away from the typical can be the best decision of your life. This is the idea of this episode’s topic which is SWOT versus OTSW. Typically, you would look at your own company’s opportunities first, threats second, and then strengths and weaknesses. Ken Courtright believes that changing its order can be more beneficial for any company and cites some example of organizations who could have benefited more had they looked at opportunities and strengths first. Ken suggests a reordering and re-focus on the last two letters. Find out why in this episode.

 

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