JP Hanson - From business to brand strategy - a podcast by Stef Hamerlinck

In this episode, I talk with JP Hanson, CEO of international consultancy Rouser. JP has a deep, critical understanding of strategy. We talk about the hierarchy in strategy, the difference between positioning and distinctiveness, business strategy and much more.

Further episodes of Let's talk branding

Further podcasts by Stef Hamerlinck

Website of Stef Hamerlinck