Micro and macro in brand strategy. - a podcast by Stef Hamerlinck

In this episode, we zoom in and out. How can we understand 'the bigger picture' and use it for the micro-level? How macro does a brand strategy need to be? How can we research both layers? How can we find relevant insights? Let's find out!

Further episodes of Let's talk branding

Further podcasts by Stef Hamerlinck

Website of Stef Hamerlinck