#184: Hong Kong's Groundbreaking Yuu Rewards, A Hong Kong Coalition Loyalty Program (Short Summary Show) - a podcast by Paula Thomas

Yuu Rewards is the first coalition loyalty program ever launched in Hong Kong and we had the opportunity to speak with Chief Operating Officer and loyalty expert, Mark Sage, about the amazing success of the program.

In this short summary episode, we look back on lessons learned when launching this massive program in a very short time in the middle of a global pandemic.

Show Notes:

1) Mark Sage, Chief Operating Officer, Yuu Rewards

2) Yuu Rewards

Further episodes of Let's Talk Loyalty

Further podcasts by Paula Thomas

Website of Paula Thomas