How to Collaborate with Influencers That Are 'Bigger' Than You | Ep. #1168 - a podcast by Eric Siu & Neil Patel

In episode #1168, we share our experience of pursuing and working with people who are “bigger” than you in the industry. Making yourself valuable to that person and looking for ways to solve their problems are often effective means of getting them to agree to a collaboration. Tune in to hear practical examples of how you can approach these influencers and why you have to remain humble and persistent! 

TIME-STAMPED SHOW NOTES:

• [00:25] Today’s topic: How to Collaborate with Big Influencers. 
• [00:30] A story about when Eric first reached out to Neil. 
• [01:14] Adding value to and finding solutions for people who are “bigger” than you. 
• [02:11] The key to partnering with any influencer: taking something off their plate.
• [02:28] Examples of all the advantages of partnering with people who add value.  
• [03:19] Doing the work is how you get those big names to say yes.
• [03:34] Accepting that it doesn’t always work out, even after all your work. 
• [04:02] Considering all your inventory when thinking about collaborations. 
• [04:52] Keeping in mind the value of what you’re learning from that mentor and being persistent. 
• [06:19] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

Links Mentioned in Today’s Episode:

• Aaron Agius
• Warren Buffet
• Charles Munger
• Mashable
• Pete Cashmore
• Michael Arrington 
• TechCrunch  

Leave Some Feedback:

 

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Connect with Us: 

• Neilpatel.com
• Quick Sprout 
• Growth Everywhere
• Single Grain
• Twitter @neilpatel 
• Twitter @ericosiu

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