My Favorite Google Analytics Report (That You Aren't Using) | Ep. #1055 - a podcast by Eric Siu & Neil Patel

In episode #1055, we discuss the best Google Analytics report that you aren’t using. Tune in to hear what tool you need to start using.

We have committed to throwing a FREE Marketing School Live Event in Los Angeles. Check out the details on this website if you would like to attend. Remember: we are capping the event at 500 people, so sign up now, if you’re interested! DM Eric if you would like to participate in the VIP dinner.

TIME-STAMPED SHOW NOTES:

• [00:27] Today’s Topic: My Favorite Google Analytics Report (That You Aren't Using)
• [00:35] Cohorts is the new report.
• [00:45] It’s in beta right now.
• [00:55] It tracks how many people re-visit your site.
• [01:05] If people don’t re-visit, you can’t convert.
• [01:35] Don’t just focus on first-time traffic, but rather repeat traffic.
• [02:40] Cohorts will help you figure out how to get repeat traffic.
• [03:10] When optimizing your cohort you want to make sure it doesn’t go to zero.
• [03:57] That’s it for today.
• [04:00] Check out cohort!
• [04:20] Our live event is happening in less than a week! We are almost at capacity, so register while you still can: Check out Single Grain for more info.

Leave some feedback:

• What should we talk about next? Please let us know in the comments below.
• Did you enjoy this episode? If so, please leave a short review.

Connect with us:

• NeilPatel.com
• Quick Sprout
• Growth Everywhere
• Single Grain
• Twitter @neilpatel
• Twitter @ericosiu

Further episodes of Marketing School - Digital Marketing and Online Marketing Tips

Further podcasts by Eric Siu & Neil Patel

Website of Eric Siu & Neil Patel