Measuring Marketing Without Vanity Metrics -- Chris Walker // Refine Labs - a podcast by benjshap LLC

from 2021-11-15T12:00

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Chris Walker, the CEO of Refine Labs, explains the difference between right and wrong in marketing. Today, a lot of marketers get distracted by metrics that don’t even affect their bottom line. You want to be looking at factors that count toward your business success. So today, Chris talks about measuring marketing without vanity metrics. Show Notes