It’s About The Touchpoints - a podcast by Tom Hickey

Gurus, in this episode we have Waqaas Al-Siddiq, Ph.D. Dr. Al-Siddiq brings some terrific insights. He brings us some terrific insights regarding why Covid made everything about the touchpoints. Why you as an entrepreneur need to have higher internal quality controls. Why if you use an external salesforce you need to understand how they are operating and are they following the protocols for the institutions or offices they are visiting. He also gets into why it is more important then ever to have a digital marketing strategy.

Waqaas, doesn’t stop there. He also delivers on why you as an entreprenuer should think like an investment banker. You need to understand deal structure, the types of investors and how an investor will analysis your business.

Gurus you are going to love listening to the insights that Dr. Waqaas Al-Siddiq CEO of Biotricity brings us in this episode!

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